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CRM Executive
3 months ago
Role:
CRM Executive:
With the nature of this role and our brand, we are looking for someone who is data-driven, analytical and a collaborative individual.
What you will do at Lounge:
- Report on territory performance, whilst investigating ways to drive performance.
- Build segmentation to target specific customers and to build a personalised customer journey.
- Implement core localisation optimsations that allow us to drive performance and stay relevant in each market.
- Report and analyse customer insights and behaviours.
- Have a datadriven mindset and fuel this into decisionmaking, working with your manager on how this sits within the strategy
- Have a creative approach, ensuring every touchpoint with the customer stands out from the competition and engages our Gen Z audience.
- Have excellent QA Standards ensuring Lounge standards of excellence are always achieved.
- Help drive a testing roadmap to ensure that both creative and copy are fully optimised and localised in each territory.
- Understand competitor landscape and be able to identify and analyse competitor campaigns and strategies
- Help drive copy writing that is relevant to our audience and that applied knowledge acquired by data analysis and test and learn approach
We would love it if you:
- Have a keen eye for detail.
- Are analytical minded and have the ability to make decisions according to data.
- Have experience tracking and analysing campaigns.
- Are an Excel wizard
- Are a problem solver by nature and also a critical thinker Have a thirst for knowledge and thrive for development
Our Principles as a team:
- We value experimentation and learning over predictability.
- CRM can be quite technical, we are always keen to learn and develop as the industry moves forward.
- Collaboration is key, we're a team of Digital Marketing Experts and we value everyone's input, it's the only way we can be on the journey to become the biggest underwear brand in the world.
- We give you the time and space to innovate over maximising output.
- We hire experts in the field and passionate people who can comfortably speak up.
Who we are looking for:
We know that people aren't a wish list of technologies or a number of years' experience, so we won't include them here - if you are excited by this role and think you could help us on our mission to empower women worldwide, please get in touch and introduce yourself You never know; your dream role may be just what we need.
