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Performance Marketing Executive/ Digital Marketing

1 month ago

London, Greater London, United Kingdom King Full time

Craft:

Marketing Job Description:


Are you an ambitious marketer with a proven track record in user acquisition? If so, we have a unique opportunity for you to join the Performance Marketing Team here at King.


As a Senior Performance Marketing Executive, you will play a crucial role in driving our global user acquisition efforts and helping us maintain our position as a world-class gaming company.


We have one of the highest global mobile spends of any category, let alone gaming, and you'll be encouraged to try new things, test out your hypotheses and prove what you think will acquire users.


In the role of Senior Performance Marketing Executive, you will play a pivotal role in strategizing and implementing mobile marketing campaigns across different networks.

Your responsibilities will include managing budgets, evaluating campaign effectiveness, and optimizing performance to ensure desired outcomes.

The ability to work independently in a fast-paced environment, meet deadlines, and analyse data to provide recommendations for campaign improvement is crucial.

Proficiency in Microsoft Excel including pivot tables & Data visualisation Tools (Looker/Tableau ) are needed.


Collaboration is vital to our success, and as a Senior Performance Marketing Executive, you will closely interact with different teams within the company, including the Creative, Game Strategy, ASO and Analytics teams .

Together, we will develop strategies to optimize our performance and gain a competitive edge in the market.


With our in-house digital media planning and buying capabilities, you will gain exposure equivalent to some of the largest digital media agencies in the world.


If you are passionate about the mobile and gaming industry and have experience working in a Performance Marketing role within gaming, we want to hear from you.

Take the next step in your career and join us at King as a Senior Performance Marketing Executive.


With game studios in Stockholm, Malmö, London, Barcelona and Berlin, and offices in Dublin, San Francisco, New York, Los Angeles, and Malta, we have a 20-year history of delivering some of the world's most iconic games in the mobile gaming industry and are on a mission to level-up the little moments for our more than 200 million active monthly users.

But we aren't just crushing it with candies, we're also behind Farm Heroes, Bubble Witch, Pet Rescue and loads of other sweet games.

As a leading interactive entertainment company for the mobile world, King is part of Activision Blizzard, which was recently acquired by Microsoft.


We recognize that diversity, equity and inclusion is a vital and continuous conversation, and that change only happens when we all come together.

It's our mission to build a diverse and inclusive Kingdom for our people, players, and community.

Making the World Playful is our mission – it's the thread that connects our people, our players, and our passion for our games

Kingsters are seriously playful:
creative thinkers who balance art and science to bring moments of magic to millions daily. Applications need to be in English.

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