Direct Marketing Officer

3 weeks ago

Epsom, United Kingdom Samaritans Full time

We are looking for a Direct Marketing Officer to join our growing Individual Giving team at Samaritans. This role will assist in the creation, management and implementation of key campaigns and projects to recruit and retain supporters maximising loyalty and lifetime value.

A valued member of the team – you’ll also contribute to direct marketing projects while supporting larger, strategic initiatives led by the 3 x Senior Direct Marketing Officers in the team.

This is a brilliant time to join the IG team at Samaritans as we continue to drive forwards our ambitious plans to enable us to be there for all those who need us. ​We’re progressing some exciting new projects, and you’ll have the opportunity to develop a variety of skills and knowledge.

We are a supportive, creative, and ambitious team. We empower each other to achieve great things, and we’d love to have you join Samaritans and help us continue to succeed.​

  • Permanent role
  • Full time (35 hours per week)
  • £33,000 to £35,000 per annum
  • Hybrid working – linked to Ewell (Surrey) office, with home and office working
  • In-office working - at present, the team meet in the office 1-2 times per month
  • We are passionate about flexible working, talk to us about your preferences

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    Key Responsibilities​

  • Project management of direct marketing integrated campaigns across online and offline channels from project initiation, through segmentation, data/media specification, creative approach, production, fulfilment to results analysis, ensuring income and expenditure targets are met.
  • Ongoing management and review of external suppliers and marketing agencies to ensure activity takes place on schedule and within budget.
  • Strategic planning and donor development. Close involvement in developing long term direct marketing strategies for priority audiences.
  • Integration of Fundraising and External Affairs’ activities and objectives
  • Ensures all activity is run in line with best practice and compliance.
     
Works with the Senior Direct Marketing Officers and Head of Individual Giving to develop and deliver the individual giving strategy for priority audiences.
  Undertake database analysis, to inform and improve the direct marketing programme.​

​

The Person​

You’ll have some previous experience of direct marketing campaign management across a range of channels. You’ll be able to effectively manage multiple projects and campaigns. Engaging and passionate about our cause, you’ll be a team player with excellent communication and personable skills.

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Full Job Description here​

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What’s in it for you – our benefits​

So, you want to work for us? Good choice. We like it here too. We offer competitive salaries, flexible and hybrid working to suit your needs, family-friendly policies, 28 days annual leave inclusive of wellbeing days and a matched pension contribution up to 5%. You’ll have a structured induction and ongoing projects, secondments & learning opportunities. We also have colleague-led affinity groups made up of people with shared identities.

Your health and wellbeing is our priority. We have a staff community of Mental Health First Aiders, a Health Cash Plan and an Employee Assistance Programme. You’ll have free subscriptions to Headspace (your personal guide to mindfulness, sleep, focus, movement, and more) & Perkbox (an employee benefits platform with online exercise classes). That’s not all. We listen to your ideas and have staff forum and social committee networks.

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Hybrid and flexible working:

We are a flexible organisation, and we embrace hybrid working – a mix of connecting in person and remotely. We’re aware that the world is changing, and we all want and need different things from our work and home lives. So, if you need to walk the dog, go to the gym, or have commitments outside of work, we’re open to talking through flexible working options that work for you and us.

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Being Inclusive:

We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from Disabled, BAME and LGBTQIA+ candidates, as these people are under-represented at Samaritans.

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Application:

​If this sounds like the opportunity for you, please apply. You’ll be asked to upload your CV and answer some short application questions on your motivations for applying. If you’re interested in applying or would just like to find out more, then we'd love to hear from you. This role will close for applications at midnight on 15th September, with video interviews scheduled to take place in the week of 23rd September.

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