Client Services Account Manager
3 weeks ago
Job Title: Client Services Account Manager
Company: Independent Agency
Location: Central London
About Us: A is a dynamic and forward-thinking independent agency specializing in paid media and offline planning. We pride ourselves on delivering innovative solutions to our clients, helping them achieve their marketing objectives effectively. As a Client Services Account Manager, you will play a crucial role in building and maintaining strong client relationships while ensuring the successful implementation of paid media and offline planning strategies.
Job Description:
- Act as the primary point of contact for assigned clients, understanding their business goals, challenges, and objectives.
- Develop and maintain strong client relationships through regular communication, meetings, and presentations.
- Collaborate with internal teams, including media planners, creatives, and analysts, to develop strategic paid media and offline planning solutions tailored to each client's needs.
- Lead the development and execution of media plans across various channels, including but not limited to digital, print, outdoor, and broadcast.
- Monitor campaign performance, analyze data, and provide actionable insights to optimize media plans and drive results.
- Stay up-to-date with industry trends, best practices, and emerging technologies in paid media and offline advertising.
- Manage client budgets effectively, ensuring campaigns are delivered on time and within budget.
- Prepare and deliver regular reports and presentations to clients, highlighting campaign performance, key insights, and recommendations for improvement.
- Identify opportunities for account growth and upsell additional services to existing clients.
- Handle any client concerns or issues in a timely and professional manner, ensuring high levels of client satisfaction.
Qualifications:
- 3 years of experience in account management, preferably in an agency setting.
- Proven track record of managing successful paid media and offline planning campaigns.
- Strong understanding of media planning principles, including targeting, reach, frequency, and optimization strategies.
- Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and concisely.
- Analytical mindset with the ability to interpret data and draw actionable insights.
- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.
- Proficiency in Microsoft Office Suite, including Excel, PowerPoint, and Word.
- Experience with media planning and reporting tools (e.g., Google Ads, Facebook Ads Manager, Nielsen, comScore) is a plus.
- Ability to thrive in a fast-paced environment and adapt to changing priorities.
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