Marketing Executive

2 months ago

Darwen, United Kingdom WEC Group Ltd Full time

Responsibilities

Write, edit and publish high quality, compelling and unique copy for various marketing channels, including website content, PPC ads, email campaigns, press releases, business awards application, and case studies for a variety of industry sectorsAssist with the creation and implementation of the social media plan and come up with engaging content to help grow our audienceHelp with our digital marketing and SEO activity for multiple websitesAssisting our HR Team with recruitment campaigns for apprenticeships and internal vacancies Source and write stories for the company’s newsletters and produce internal news pieces for the company’s IntranetHelp with the organisation of multiple events (trade shows, corporate golf day, recruitment open evenings, internal awards ceremonies, fundraising events, etc)Create HTML emails to support the company’s digital marketing activityEdit video clips for use on both social media and website landing pagesAssist the wider marketing team with ad-hoc dutiesBeing an internal and external brand ambassador for our various companies

Knowledge, Skills, Experience

Essential: Excellent English writing skillsEnthusiasm for social media and all things MarketingGreat attention to detailsStrong organisational skillsStrong Digital SkillsCreative flairExperience working to tight deadlinesGood project management skillsThorough knowledge Microsoft Office applications (Word, Excel, PowerPoint) Desired: Relevant Marketing, PR, Journalism or English qualification or equivalent in-job experiencePrevious Experience in a similar role (industrial/engineering knowledge a definite advantage)Knowledge of SEO an advantagePrevious Experience writing copy for PPC campaigns on Google Ads, and Paid Social CampaignsExperience using Adobe Creative Suite (Photoshop, Dreamweaver, InDesign, Illustrator)Basic understanding of HTML, WordPress, and Magento – Training will be providedExperience of writing technical content for websitesExperience of editing videos in Adobe Prenmier Pro / After Effects and TikTokExperience planning and managing events such as exhibitions and corporate events Driving Licence (the role will involve visiting our new Engineering Academy in Blackburn on a regular basis and other sites occasionally)

Company Benefits

25 days holiday plus bank holiday Profit Share Bonus Scheme Healthcare & Wellbeing Cashback Scheme Employee Benefit Loan Scheme Cycle to work scheme Company Pension

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