Marketing Manager

Found in: Talent UK C2 - 1 week ago

London, United Kingdom The Plus Group Full time

Who are we?

A global independent group of agencies, delivering meaningful impact to brands, businesses, and people, through holistic communications. We believe in the transformative power of ‘Plus’. It’s a philosophy that’s more than an emblem or a symbol - it’s an embodiment of our commitment to take every endeavour a step further, to exceed expectations, and to forge connections that transcend transaction.

We are the Story-Tellers, the Story-Shapers, and the Story-Makers, that are leading the charge of change – not just for our partners, but for the industry. We are powered by the unique formula of PRM+NaF+SPANDY x THEM AGAIN = THE PLUS GROUP, embodying our collective strength, uniting PRM's strategic communications and marketing skills, NaF+'s exceptional content creation, SPANDY's talent representation, and the fresh wave of innovation and creativity of THEM AGAIN, under one banner.

What will be your responsibilities?

We are seeking a dynamic Marketing Manager to join our team. The ideal candidate will be responsible for developing and executing marketing strategies to drive growth and brand awareness. This role requires expertise in digital marketing, including pay-per-click (PPC) campaign strategies, SEO, Google Ads, and display advertising.

 

·         Develop and implement innovative digital marketing campaigns to drive customer acquisition and engagement.

·         Create and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media advertising.

·         Optimize SEO strategies to improve organic search rankings and drive website traffic.

·         Manage and optimize display advertising campaigns to increase brand visibility and conversions.

·         Analyze campaign performance metrics and provide regular reports to the management team.

·         Stay updated with the latest trends and best practices in digital marketing to ensure the company remains competitive.

·         Collaborate with cross-functional teams including design, content, and product teams to ensure cohesive marketing efforts.

·         Monitor industry trends and competitor activities to identify opportunities for growth.

Requirements

What is required from the role?

  • Proven working experience in digital marketing.
  • Experience in setting up and optimizing Google Ads campaigns.
  • Programmatic Media Buying.
  • Experience in optimizing landing pages and user funnels.
  • Experience with A/B and multivariate experiments.
  • Solid knowledge of website analytics tools like Google Analytics.
  • Strong analytical skills and data-driven thinking.

Benefits

What The Role Can Offer You?

·         Hybrid working model

·         Comprehensive health insurance

·         Employee perks programs

·         Enhanced training and career development opportunities

·         The opportunity to be part of a passionate and supportive team

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