Internal Comms Channel
3 months ago
Knight Frank is the leading independent property consultancy in the UK offering agency and professional advice across commercial, residential and rural sectors.
Established in 1897, Knight Frank comprises a global network of over 240 offices. Based in the global HQ, the internal communications team provides support across the UK and to global offices, providing strategic advice, formulating and implementing internal communication campaigns.
We have an ambitious strategy which reinforces our purpose-led culture and positive global impact. How we communicate at work has the power to transform working lives by helping our people feel engaged and purposeful, reinforcing that they matter to us. This makes Knight Frank become a better organisation which aligns to our purpose of working responsibly in partnership to enhance people’s lives and environments.
Our Internal Communications team are key to the successful delivery of our strategy, helping create an environment of mutual understanding, forging connections between people which allows them to perform at their best, both individually and collectively
Job Purpose
The Internal Communication Channel & Content Lead will work as part of an established team whose purpose is to connect people to the strategy and help them understand how their role contributes to its delivery. They work with senior leaders to develop communications plans supporting business priorities and encourage their people to share feedback, ideas and experiences.
There is work to do to build understanding of the value that brilliant internal communication can deliver for business and its critical role in supporting strategy, culture, and the employee experience.
Reporting to the Head of Internal Communications, the Internal Communications Channel & Content Lead will take ownership of our internal channels, co-developing and delivering the channel and content strategy. They will work with the internal comms teams to improve our existing channels, including our global intranet, use of Viva Engage, townhalls, video and email, providing a basis for better self-service internal communication in the future.
They will support priority campaigns by defining and prioritising strategic comms objectives, designing, implementing and measuring, while always considering and focusing on activities and priorities that support our client-facing teams.
Responsibilities
Shape and refine channel and content strategy to effectively reach and engage employees across various platforms. Maintain and manage weekly content planner, prioritizing and optimizing communications in line with our strategic priorities and key campaigns. Maintain and manage primary internal channels including collaborating with key stakeholders to ensure content remains up-to-date, consistent, and relevant. Establish clear governance that drives efficiency and high-quality content and create processes to effectively run our channels and drive engagement. Working with members of the Internal Comms team to help produce compelling and engaging content for key campaigns (written, multi-media, etc) Manage the development and delivery of creative campaign and content plans including comms plans, writing copy, and deploying content across our channels, which lead to effective cascade, conversation, and engagement. Develop best practice and track engagement metrics to enhance communication flow, frequency and success measures, and enhance overall channel effectiveness and engagement. Review the effectiveness of campaigns, through qualitative and quantitative date. Provide data-led insight and actively looking for innovative ways to improve how we deliver communications to teams. Serve as a subject matter expert on internal communication tools and technologies, providing guidance and training to users and encourage ‘self service’. Work with the social media team, marketing team and external PR team to align relevant external comms activity with the internal comms plan and strategy. Repurpose content as needed from our marketing/PR and research teams for the appropriate audiences. Stay abreast of emerging trends and best practices in internal communications channels, incorporating new ideas to enhance employee engagement.About you
Consistent track record in delivering compelling and exciting content across multiple platforms.
You will have:
A creative thinker who can develop and implement ideas that are appropriate for Knight Frank. Proven success developing and executing strategic employee communications across a variety of channels. Experience of acting as a ‘communications consultant’ with an understanding of how to define business driven, results oriented internal communications plans. Experience of working closely with senior management and influential stakeholders Confident, articulate with excellent listening skills. Ability to engage and persuade varying stakeholders on complex subjects. Exceptional inter-personal and networking skills, building positive relationships with across the business. Excellent planning and organisation skills. Excellent communication skills, both written and verbal. Ability to deal with pressure, prioritising and juggling a large workload. Ability to deal with conflicting agendas and fluctuating priorities. Practical, tenacious, resilient, energetic and enthusiastic. Experience of working in a Partnership may be useful (although not essential).#LI-MM1 #LI-Hybrid #1 #2
Please note: this is a Direct Search led by Knight Frank. Applications from recruitment agencies will not be accepted nor will fees be paid for unsolicited CVs, even if provided by PSL agencies.
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