Senior Marketing Executive
2 weeks ago
We are currently working with a technology company that provides cybersecurity solutions to B2B companies.
They were founded in 2016 and over the last 8 years scaled to 150+ employees across the UK, America, and Middle East.
Last week they successfully secured over £20m in venture capitalist funding that will drive further growth globally. A key area of their growth is going to be their marketing team and they are now looking for an experienced Senior Marketing Executive to join the business.
Overview
Senior Marketing Executive will be responsible for creating and executing a variety marketing campaigns to acquire new leads and opportunities both direct to end users and via our channel partners to increase the visibility of our solutions and services to drive sales. This is a highly demanding, but rewarding role which requires a diverse skill set and the ability to effectively multitask across various responsibilities. The ideal candidate will be self-motivated and lead generation focused, bringing a wealth of creativity and enthusiasm to develop the role, with a minimum of 3 years previous experience in a busy B2B marketing environment.
Duties
- Design and execute campaigns to promote our solutions directly to end-users, existing clients, and on behalf of our partners.
- Working with the Head of Marketing, to develop and implement a variety of email campaigns and content globally for lead generation.
- Create a variety of marketing materials, including blog posts, data sheets, case studies, presentations, and social content to support direct and partner-driven initiatives.
- Provide quarterly updates for review of campaign performance.
- Work with the Channel Marketing Manager to design and implement enablement programs to allow partners to maximise sales opportunities.
- Participate in quarterly business reviews with our Channel Account Managers to report on campaign effectiveness and discuss support strategies for our partners.
Requirements
- Minimum 2 years experience B2B marketing.
- Experience in creating campaigns and content creation.
- Be in the office twice a week.
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