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Regional Engagement Executive

2 months ago

England, UK, United Kingdom National Residential Landlords Association - NRLA Full time

Introduction to the NRLA

The National Residential Landlords Association is the UK's largest membership organisation for private residential landlords, supporting and representing over 100,000 members. The association was created from the merger of the RLA and NLA in April 2020.


NRLA members range from full-time landlords running property portfolios to those letting single bedroom flats. Whatever their status, most landlords face the same regulatory and legal challenges, with over 150 pieces of legislation creating hundreds of legal obligations for the private residential lettings sector.


In September 2023, the NRLA acquired Safe2, a provider of all forms of property safety certification. Safe2 provides landlords with a single compliance service to ensure gas, electrical safety and energy performance certificates are up to date.


We are looking for someone to join our team in the North East of England and be responsible for the region. This can be done fully remotely but we also have an office in Manchester that can be used to work from.


As a small/medium-sized company, we expect and require our people to be adaptable and flexible in their role and willing to try out innovative approaches and develop new skills. In return, we aim to provide a positive working environment where people can learn and develop with the support of other colleagues.


Our members provide over 80% of our revenue and so their satisfaction is vital to our long-term success. Accordingly, we want to attract people who understand this and can always challenge themselves to try to deliver a better service.


In return colleagues will receive a competitive salary and benefits package.


The salary for this role is circa £45,000 OTE, made up of a £35,000 base salary and a potential bonus of up to £10,000 per annum (based on agreed upon KPI's).


NRLA benefits are as follows:

25 days annual leave increasing to 26 days with 3 years’ service, 27 days with 5 years’ service and 28 days with 7 years’ service

Additional annual day off for your birthday

Salary Sacrifice Pension scheme

Life assurance

Cash plan health and wellbeing benefit including EAP and counselling service

Company sick pay

Cycle purchase loans, season tickets loans and interest free staff loans

Complimentary NRLA membership

Non contractual annual bonus scheme relating to individual and organisational performance


Customer Aquisition:

● identify and pursue new business opportunities within the assigned region, complementing NRLA strategic plans.

● Develop, maintain and convert pipelines of potential targets and opportunities.

● Showcase NRLAs offer to potential recruits and partners.


Relationship and Partnerships:

● Build and nurture strong relationships with members and organisations with access to potential members, such as local authorities.

● Work collaboratively with Policy colleagues to keep abreast of campaigning related activity.

● Own regional growth targets across the NRLA group of products - not limited to but including: Safe2, Portfolio, Training and membership - devising creative strategies to achieve revenue targets and customer satisfaction


Business Development Growth:

● Collaborate with the wider business development team to achieve and exceed targets.

● Implement business development strategies and promotional activities to drive revenue.

● Host high quality in person and virtual events in collaboration with the marketing team.


Market Analysis and Reporting:

● Prepare regular reports on sales performance and contribute to team meetings.

● Maintain accurate records of business development activities, member and non-member interactions, and transactions.


Miscellaneous:

● Work closely with cross-functional teams, including marketing, commercial, landlord and membership support, to ensure a seamless member experience.

● Hosting events including promoting, networking, managing registrations and set up, handling enquires and providing timely communication to participants.

● Confident public speaker with strong people skills.

● Given the public facing nature of this role, adherence to the organisation's values and representing the organisation in a professional way is essential.

● A job description cannot cover all aspects comprehensively, and it is anticipated that your responsibilities will develop as you advance within the organisation and integrate into the team.



Ideal Qualifications/Experience

• Relevant experience in a customer sales focused role

• Relevant experience in public speaking and delivering against business development targets


Essential:

• Minimum three years in a sales role

• Extensive experience in public facing events


Desirable:

• Understanding and familiarity of the private rented sector and housing related issues

• Experience with tech-based solutions


Knowledge:

• Must be familiar with the UK General Data Protection Regulations (GDPR)


Miscellaneous requirements:

• Needs to be comfortable with extensive travel, working out of hours as the role requires and occasional overnight stays.

• Be a good team worker demonstrating loyalty and commitment to the organisation and team members


The closing date for this role is 2nd August 2024, however we reserve the right to close it early if we have a sufficient number of suitable candidates.