Fashion Marketplace Ecommerce Sales Specialist

3 weeks ago


London UK, UK, United Kingdom Ananse Africa Full time

Responsibilities

Digital Marketing and Sales

  • Connect Ananse to online audiences, especially targeting global audiences with an interest in Africa and African fashion
  • Define and implement digital campaigns to achieve sales growth
  • Design and implement campaigns to raise awareness and adoption of Ananse as key ecommerce partner for African fashion designers
  • Develop and implement ecommerce strategies to produce optimal conversion rates and sales through CRO analysis, analysing new/returning consumer flows, developing on-site personalisation, reducing bounce rate and testing content
  • Optimize conversion points in the marketing funnel including landing pages, website calls to action and lead generating forms including end to end tagging, tracking and attribution logic
  • Define and develop ecommerce KPI framework to measure and track KPIs to ensure growth
  • Provide analysis and performance reports including daily weekly and monthly reporting of KPIs and recommending actions to improve performance
  • Work with cross-functional teams to implement web and ecommerce content for product launches, lead generation campaigns, videos, customer education and SEO
  • Implement demand generation programmes including email, paid media, social media, blog channels, paid search, SEO, affiliate programmes and other web-based marketing programmes
  • Evaluate ecommerce campaign spend effectiveness to ensure positive ROI and ensure data driven learnings for future campaigns
  • Develop a marketplace marketing plan in collaboration with internal and external stakeholders and partners
  • Work with tech team to optimise UX/UI to improve user experience and increase sales conversion
  • Research industry trends and technologies to identify opportunities to bridge gaps to achieve business objectives


Merchandising

  • Develop partnership value proposition and digital marketing programmes to make Ananse the preferred marketplace for African fashion designers
  • Work with designer liaison team and fashion merchants to maximise inventory on the marketplace
  • Manage weekly inventory reports for the marketplace
  • Ensure marketplace copy and meta data are fully optimised to maximise traffic from search engines
  • Develop and implement inventory plan to match the sales plan
  • Daily and weekly sales reporting to management


Operations

  • Develop action calendars to ensure required actions are timeously completed
  • Develop content plan for the ecommerce platform and ensure content is regularly updated
  • Monitor product reviews and customer feedback to ensure high merchant rating, customer feedback scores and provide continuous feedback loop to merchants for product improvements
  • Continuously look for ways to improve overall site performance, sales, AOV and LTV.
  • Develop and deliver ecommerce and digital marketing training to support targeted and current fashion merchants on the Ananse ecommerce marketplace platform
  • Provide support to Marketing/Communications and Tech Development teams as required
  • Provide the CEO and management team with input into strategic plans


Skills and Qualifications

  • Previous experience in an e-commerce marketing or sales role essential
  • Relevant Bachelors or Masters degree
  • Fluency in French would be a distinct advantage
  • Good understanding of web technologies, browsers, analytics, reporting and content management systems and processes
  • Strong analytical skills and knowledge of web analytics tools like Google Analytics
  • Experience in fashion or ecommerce marketplaces would be a distinct advantage
  • Must possess keen eye for design aesthetics
  • Strong knowledge for developing consumer facing ecommerce sites and omnichannel marketing campaigns
  • Track record of exceeding revenue targets
  • Strong knowledge of developing consumer facing ecommerce sites and omnichannel marketing campaigns
  • Ability to organise and lead in a cross functional workspace
  • Willingness to travel in Africa


  • London, UK, UK, United Kingdom Ananse Africa Full time

    Responsibilities DIGITAL MARKETINGConnect Ananse to online audiences, especially targeting global audiences with an interest in Africa and African fashionDevelop and implement digital marketing strategy to drive the acquisition of new merchants and customers on Ananse’s ecommerce marketplace platformWork with creative staff, agencies and other department...


  • London, UK, UK, United Kingdom Ananse Africa Full time

    Responsibilities DIGITAL MARKETINGConnect Ananse to online audiences, especially targeting global audiences with an interest in Africa and African fashionDevelop and implement digital marketing strategy to drive the acquisition of new merchants and customers on Ananse’s ecommerce marketplace platformWork with creative staff, agencies and other department...

  • Ecommerce Specialist

    4 weeks ago


    London, UK, UK, United Kingdom Recruitment Chief Full time

    Position: eCommerce Specialist - AmazonLocation: North London, NW1Salary: depending on experienceHybrid working: 4 days in the office, 1 day from homeCompany DescriptionA dynamic and growing leading design and gifting brand known for creating quirky, innovative products that bring fun and creativity to everyday life. They are a small, dynamic team with a...


  • London, UK, United Kingdom Boston Consulting Group Full time

    WHAT YOU'LL DOAs a Senior Knowledge Analyst (SKA) In a Client Focused role within BCG's Marketing, Sales, & Pricing Practice Area, you will work in a growing global team helping to grow our Ecommerce Marketplace offering and deliver impactful client work. You will do this by utilizing your own individual expertise and institutional assets (products,...


  • UK, UK, United Kingdom tlg talent Full time

    Our client is a family business backed by a leading FMCG partner. We bring more than 25 years of ecommerce experience to enable some of the world’s leading brands connect seamlessly with shoppers online with talented teams on the ground across Europe. In partnership, they consult, solve complex problems, and deliver products direct to the door via simple,...


  • UK, UK, United Kingdom Elevation Recruitment Group Full time

    Role: Amazon Marketplace Manager– SheffieldSalary: £35K- £45k per annumWorking Hours: Monday – Friday 8am-5pmBenefits:25 Days Annual Leave + Bank HolidaysDay off for your birthdayCompany Bonus SchemeBreakfast in the officeWestfield Health Benefit Cash PlanLife AssuranceNursery supportEmployee Product DiscountsCompany Leave Benefit (Paid leave for when...

  • Ecommerce Manager

    1 week ago


    UK, UK, United Kingdom STUDIO NICHOLSON Full time

    Role DescriptionStudio Nicholson is seeking a dynamic and experienced Ecommerce Manager to join the Digital team at our London-based fashion brand. As the Ecommerce Manager, you will play a pivotal role in driving the online success of Studio Nicholson, overseeing the execution of our digital strategy.With a focus on delivering an exceptional online shopping...

  • Ecommerce Manager

    2 weeks ago


    UK, UK, United Kingdom Agilis Recruitment Full time

    Fashion E-commerce Manager - Cheltenham - Up to £40k Location: Cheltenham & Hybrid Remote 3 days on site 2 days remote.We are exclusively partnered with a leading fashion brand known for its spirit of fun, freedom, and adventure all of which is reflected in the culture and working environment with the teams you would work alongside. They are on the...

  • Ecommerce Manager

    3 weeks ago


    UK, UK, United Kingdom SC4 Recruitment Limited Full time

    ECommerce Manager - Bishops Stortford, Herts.Salary: £40k - £45k DOEAre you an "Amazon Superhero" with a passion for driving results? Do you want to take ownership of the Amazon marketplace and maximise sales opportunities?We're hiring a talented e-commerce professional to manage our clients' marketplaces, including Amazon, create compelling...

  • Ecommerce Specialist

    4 weeks ago


    London, UK, UK, United Kingdom Skin Cupid Full time

    About UsSkin Cupid is a leading e-commerce platform dedicated to bringing the best of Asian skincare to our global community. Our platform is a curated haven for skincare enthusiasts, offering a diverse range of high quality products sourced directly from the most reputable and innovative Asian beauty brands. We believe in empowering our customers with...


  • UK, UK, United Kingdom CommerceCentric Full time

    Are you an experienced Ecommerce Marketing Manager with a keen insight into the digital marketplace?CommerceCentric, a pioneering agency at the forefront of direct-to-consumer marketing, is searching for an expert like you to elevate our brands to stellar success. This fully remote role offers the unique opportunity to work with exciting ecommerce brand and...


  • London, UK, UK, United Kingdom THE VINTAGE CLUB Full time

    About VintClub:The Vintage Club is an up and coming a vintage marketplace—aims to bring the charm and elegance of vintage men and women fashion and accessories to a new generation. Our mission is to create a community of vintage and new clothing lovers who appreciate the stories behind each trends while contributing to a more sustainable future in...


  • UK, UK, United Kingdom The ONE Group Ltd Full time

    Ecommerce Merchandiser & Product PlannerSt Ives Are you a golf/sport enthusiast?Do you have experience with inventory management and product launches?Would you like to grow your understanding of ecommerce?If YES then keep readingEcommerce Merchandiser & Product PlannerI'm incredibly excited to be working exclusively with a global leader in design,...

  • Commercial Director

    1 week ago


    UK, UK, United Kingdom Vertical Advantage Full time

    Salary: c.100k + bonusLocation: Central LondonHybrid working patternFancy helping a number of successful healthcare brands to scale to the next level via Amazon, Marketplaces & Traditional Retail. Building upon their go-to-market strategy and delivering huge potential growth.My client is a leading eCommerce accelerator who work with some of the biggest...


  • UK, UK, United Kingdom Seraphine Full time

    What we stand forWe are the leading scale player in a specialist market – maternity and nursing wear – and we have 22 years of experience behind us doing this and nothing but this.But what we do at Seraphine is more than just fashion and clothes. We help women feel absolutely confident in their changing bodies and enable them to continue to express the...


  • London, UK, UK, United Kingdom Zachary Daniels Full time

    Join this Growing Ecommerce Team within a fantastic retail brand! Are you ready to drive online success and make a real impact? We're working with a leading fashion brand, and they're on the hunt for a talented Group Ecommerce Trading Manager to help take our online performance to the next level.The Role: You'll work alongside the Head of...


  • UK, UK, United Kingdom PASSNFLY Full time

    Position: Marketplace Advertising Specialist for a Dropshipping ProjectJoin PASSNFLY!Location: RemoteJob Type: Full-TimeAre you ready to join a dynamic team and take on the challenge of promoting unique andinnovative products in the world of drop shipping, creating captivating content andadvertisements? If so, we want you on board as our Marketplace...


  • UK, UK, United Kingdom SECRET SALES Full time

    Company DescriptionSECRET SALES is a premium e-commerce marketplace for fashion, footwear, accessories, and beauty. The platform allows brands and retailers to sell non-full price stock directly to consumers, driving growth, profitability, and maintaining brand equity. With over 2,800 luxury and high street brands featured on the site, Secret Sales offers a...

  • Sales Specialist

    3 weeks ago


    London,, UK, United Kingdom Appnova Limited Full time

    Company DescriptionAppnova Limited is a full-service creative web design agency with 15+ years experience in creative, eCommerce, and digital marketing projects. We are building and growing our team. With offices in London & New York supported by a global team, we create aesthetically beautiful and highly functional design solutions and deliver inspiring...

  • Ecommerce Manager

    1 month ago


    UK, UK, United Kingdom Live - Digital and Marketing Recruitment Full time

    **This role is 5 days a week in the office**The CompanyA leading industrial supplies distributor is looking for an eCommerce and Marketing Manager to join their team.The RoleThey are currently recruiting for an eCommerce and Marketing Manager who will play a pivotal role in leading the online proposition and ensuring a seamless customer experience. The...