Director of Sales

2 weeks ago

Greater Manchester UK, Greater Manchester, United Kingdom ASM Global - Europe Full time

Who we are

We are ASM Global, and we host breath-taking live events at our venues around the globe. Our impressive network of over 350 Stadiums, Arenas, Conference Centres and Theatres have welcomed some of the World’s most exciting Music Artists and Sporting Events. Our vision is to connect the world through inspiration, innovation and imagination to realise the potential of the spaces and places that bring people together


About the AO Arena

The AO Arena has welcomed over 30 million guests and thousands of World-renowned artists since opening its doors in 1997. It has played a vital role in shaping Manchester’s music scene and has supported artists from back-rooms to main stage. With its £50million redevelopment, the new look AO Arena will attract more artists and for more fans, for many years to come.


Made in Manchester, Made for Manchester.


AO Manchester is operated by ASM Global, the world’s leading venue management and services company, connecting people through the power of live experiences.



About the Role


To drive the commercial success of the AO Arena. Reporting to the General Manager, this role will play a pivotal part in shaping the venue's future, ensuring the smooth operation of ticketing, premium sales, hospitality, partnerships, and merchandising. The successful candidate will develop and execute sales strategies, motivate teams, and implement innovative marketing approaches. By fostering a high-performance culture, you will help to exceed business targets, ensure team growth, and uphold ASM Global’s core values during this exciting and dynamic period.


6 Months Fixed Term Contract




What we can offer:


Hosting events is what we do best, and we want our People to experience that too - enjoy access to discounted tickets to unleash your superfan for all your favourites.


You will work hard at ASM, but you will be rewarded with lots of time to relax and rest with 25 days annual leave


We understand that you have a life outside of work and want to ensure that your loved ones will always be taken care of whilst you’re contributing to our success with our Life Assurance policy.

A healthy contribution of % Pension so that your golden years are spent ticking off the items on your bucket list.


Got a dental bill? Need to book a counselling session? Or even help with Physio costs? With the support of Healthshield; ASM will support with these unexpected costs. For you and any children.

We understand that from time to time you might need a bit of support to get you back to feeling your best, so we have teamed up with AXA Health to provide our people with an Employee Assistance Programme (EAP) to support mental health in the workplace.


We are visionaries: both physically and metaphorically When you join ASM you will be entitled to eye care vouchers and a contribution towards any glasses you require.



Your Responsibilities:


  • Achieve sales revenue targets across all areas of the AO Arena, including ticketing, premium seating, hospitality, merchandising, and partnerships.
  • Work closely with the Head of Premium Seating and Hospitality to develop and implement the complete sales process, from prospecting strategies to client presentations, negotiations, and contract finalisation.
  • Take full accountability for the Sales and Marketing budget, ensuring efficient spending to achieve business objectives.
  • Research and develop marketing strategies and plans, understanding consumer needs, identifying market trends, and suggesting system improvements to achieve sales and marketing goals.
  • Utilise CRM systems and digital/social platforms to maximise opportunities and deliver a strong return on investment.
  • Oversee all marketing campaigns and promotional activities for the AO Arena, ensuring alignment with business goals.
  • Maximise partnership opportunities while managing and fulfilling commitments with existing partners, including AO, Three, Vuse, Heineken, and Coca-Cola, among others.
  • Ensure the success of the naming rights partnership with AO, aligning objectives and delivering on mutual goals.
  • Work with the Head of Ticketing to optimise ticketing revenue streams in partnership with Ticketmaster, benefiting both the venue and promoters/clients.
  • Monitor and analyse the performance of commercial activities, producing detailed reports for ASM Global’s senior management.
  • Recruit, train, coach, and manage sales and marketing teams, fostering a high-performance culture and continuous development.



Key Skills and Experience


  • Extensive hospitality industry knowledge: A deep understanding of the hospitality sector, with Proven track record of driving successful sales and marketing initiatives within a fast-paced environment.
  • Demonstrated ability to lead, manage, and motivate teams effectively, driving performance and achieving business goals.
  • Skilled in establishing and maintaining successful relationships with both internal and external stakeholders.
  • Proven track record in driving sales and acquiring new business: Expertise in identifying and seizing business opportunities to fuel growth.
  • Experience in using innovative marketing strategies to increase sales and improve revenue streams.
  • Financial and performance reporting skills: Solid understanding of budgeting processes and performance reporting, with the ability to analyse financials and KPIs.
  • Strong leadership and interpersonal skills: Excellent communication, influencing, and empathy skills to inspire teams and work collaboratively.
  • Proven track record of exceeding targets: Consistent history of surpassing sales, revenue, and performance goals.
  • Analytical and strategic: Ability to analyse team performance, report findings, and recommend improvements to senior leadership.


Recruitment Process Outlined:


  • 1st Stage- Intro Call with Talent Team
  • 2nd Stage- F2F Meeting with GM
  • 3rd Stage TBC




Inclusive Workplace


At ASM Global, we are committed to leading the entertainment industry towards a greener, faster, and more innovative digital future. There’s never been a better time to join our team. We aim to be an inclusive organisation, trusted and admired by our employees, customers, and suppliers. Join us and make a significant impact from day one.


We are committed to active inclusion, diversity, and equal opportunities. This commitment begins with our recruitment and selection process. We welcome discussions about flexible working arrangements.


If you need reasonable adjustments at any stage of our recruitment process, please let us know in your application. We are dedicated to providing a fair and transparent assessment process and will do our utmost to accommodate your needs.

  • Sales Director

    4 days ago

    Manchester, Manchester, United Kingdom beBee Professionals Full time £35,000 - £55,000

    We are seeking an experienced Sales Director to lead our dynamic sales team in Manchester, United Kingdom. The ideal candidate will have a proven track record in managing and motivating teams to achieve ambitious sales targets while ensuring client satisfaction and business growth.Key Responsibilities:Lead and motivate the sales team to achieve monthly and...

  • Sales Director

    1 month ago

    Manchester,, Greater Manchester, United Kingdom D R Newitt Recruitment Full time

    Job title: Sales Director (Wholesale - Solar & EV charging)Location: UK Hybrid / RemoteSalary: Very Attractive Base + Bonus + Commission + CarThis is a fantastic opportunity to join an incredibly exciting business within the renewable energy industry. Already a leader in residential and commercial wholesale of solar, ev and storage. They are growing more...

  • Sales Director

    4 weeks ago

    Manchester,, Greater Manchester, United Kingdom The Simmance Partnership Limited Full time

    Sales Director Manchester HQ – 2 days per weekAround £150,000 +significant bonus, share options and benefitsYou’re a heavyweight, high achieving sales leader. Right now your career is simply not enough to fuel your ambition nor personal reward. You are ready to lead and positively disrupt a competitive industry and make a serious name for yourself.Your...

  • Group Sales Director

    6 days ago

    Manchester, M1, Manchester, United Kingdom Tonic Talent Full time

    Group Sales Director - MICE - £70,000 per annum, plus bonus - Luxury Hotel GroupWhat's in it for the successful Group Sales Director - MICESalary £70,000 per annum, plus 20% bonusAn opportunity to be part of a multi award winning hotel groupBe part of a dynamic senior management teamFinancially stable businessJoin an ambitious group currently growing...

  • Commercial Director

    3 weeks ago

    Manchester, UK, Greater Manchester, United Kingdom Jan Hughes Executive Search Full time

    Job OverviewWe are seeking a driven and experienced Commercial Director to lead our sales team and develop new business opportunities across the UK and Europe. This role is pivotal in driving growth and expanding our client base by prospecting for new clients and building lasting relationships. You will work closely with the Senior Management Team to develop...

  • New Business Development Manager

    3 months ago

    Manchester,, Greater Manchester, United Kingdom PMA Sales Recruitment Ltd Full time

    New Business Development Manager - Corporate & Government sales£60,000 Basic, £90,000 OTE + BenefitsHome Based covering Manchester and the North West.Our client is a market leader in Security systems integration and fully managed solutions. They provide products and managed services to Corporate & Public Sector businesses across a variety of industries in...

  • Regional Sales Director

    4 weeks ago

    Manchester,, Greater Manchester, United Kingdom Moriati Digital Recruitment Full time

    Job Title: Regional Sales Director – NorthLocation: Manchester, UKClient: Global Market-Leading AdTech BusinessAbout Our Client:Our client is a global leader in AdTech, offering contextual-first targeting and high-impact, engaging formats across omnichannel platforms, including display, video, mobile, and CTV. They are pioneers in delivering innovative...

  • Sales Director

    3 months ago

    Manchester,, Greater Manchester, United Kingdom Armstrong Fluid Technology Full time

    Title: Area Sales Manager, Fire Reports to: Sales Director, FireImagine working at the forefront of innovation in fluid-flow technology, with over 1400 colleagues across the globe, and contributing to a legacy of excellence that spans eight manufacturing facilities on four continents. Armstrong Fluid Technology is more than just a leader in our industry; we...

  • Commercial Director UK

    3 weeks ago

    Manchester, UK, Greater Manchester, United Kingdom CSG Talent Full time

    Commercial Director UKMeasurement TICC OrganisationUK - hybrid with regular travel to sites across the UKPackage available on request - includes bonus, car allowance, LTI potentialWe are partnered with a leader in measurement TICC Services, to support them with the recruitment of an experienced Commercial/Sales Director in the UK. Your mission will be to...

  • Sales and Business Development Director

    4 days ago

    Manchester, Manchester, United Kingdom beBee Professionals Full time £35,000 - £55,000

    beBee Professionals in Manchester is seeking a Sales and Business Development Director to lead our sales efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing business strategies to identify new market opportunities, forging and maintaining strong, profitable relationships with key clients, and...

  • Graduate Sales Executive

    4 weeks ago

    Manchester, UK, Greater Manchester, United Kingdom BMS Performance Full time

    Graduate sales opportunity in ManchesterInternally based initially before progressing into client-facing role Excellent opportunity for someone looking to break into sales, no experience required £27K base salary + bonus Who are this company? Turning over more than £200 million per year, this company are one of the UK's leading suppliers of façade and...

  • Sales Director

    4 weeks ago

    Manchester, Manchester, United Kingdom beBee Professionals Full time £35,000 - £55,000

    Lead Sales Team in ManchesterWe are seeking an experienced Sales Manager to lead our dynamic sales team in Manchester, United Kingdom. The ideal candidate will have a proven track record in managing and motivating teams to achieve ambitious sales targets while ensuring client satisfaction and business growth.Key Responsibilities:Drive sales team performance...

  • Sales Director

    4 weeks ago

    Manchester, Manchester, United Kingdom beBee Professionals Full time £35,000 - £55,000

    Lead Sales Team in ManchesterWe are seeking an experienced Sales Manager to lead our dynamic sales team in Manchester, United Kingdom. The ideal candidate will have a proven track record in managing and motivating teams to achieve ambitious sales targets while ensuring client satisfaction and business growth.Key Responsibilities:Drive sales team performance...

  • Head of Sales

    2 weeks ago

    Manchester, Greater Manchester, Greater Manchester, United Kingdom JW Lees Full time

    Head of National Sales - North West - From £65,000 plus bonus and car allowanceJW Lees have a vacancy for a Head of National Sales to join our sales team. This new position will play a key role in the development of sales of JW Lees draught products throughout the UK. In addition, this position would play a key role in the delivery of future sales...

  • M&A Associate Director

    3 weeks ago

    Manchester, Greater Manchester, M1, Manchester, United Kingdom LHH Full time

    LHH are pleased to be partnering a Top 10 firm in Manchester who are looking for an Associate Director to join their award-winning M&A team. You will lead in the execution of transactions across a portfolio of different sectors, working with colleagues locally and around the UK in preparing key documentation for disposals, acquisitions and fundraising...

  • Senior Call Centre Sales Manager

    4 weeks ago

    Manchester, UK, Greater Manchester, United Kingdom Duval Associates Ltd - Recruitment Specialist - UK Full time

    Call Centre Team Manager - Senior Sales Manager - B2B Outbound Sales Performance – Sales Leadership Role for an exciting SaaS business going BOOM!This is a role for a high performance sales professional.Coach, Manage and Mentor a team of high performance Telesales Executives and Inside Sales BDMs to SUCCESS!Manchester - Office Based - Monday - Friday-...

  • Commercial Director

    3 weeks ago

    Rochdale, UK, Greater Manchester, United Kingdom Marsh Finance Ltd Full time

    Commercial DirectorMarsh Finance | RochdaleSalary: Competitive + BonusAbout the Role:We're seeking a dynamic and results-oriented Commercial Director to join our team in Rochdale. As a key member of our leadership team, you'll play a pivotal role in driving business growth and market expansion. You'll oversee sales, marketing, and business...

  • Sales Manager

    4 weeks ago

    Salford, UK, Greater Manchester, United Kingdom The City Recruiter Full time

    Sales Manager (Fashion Industry)£50,000 basic + monthly commissionSalfordFashion is how we express ourselves, and is a reflection of the world around us, so working for this fashion studio will literally mean you’ll play a part in shaping trends across the world.There is one word that jumps out upon learning about this role – freedom!Your our future...

  • National Account Executive

    2 weeks ago

    Greater Manchester, UK, Greater Manchester, United Kingdom HAYWOOD THOMAS Full time

    National Account Executive – Join a Challenger Brand!Customers - Grocery Retail and FoodserviceLocation: Wigan - 3-4 days per weekSalary: £35k plus bonus and company benefitsJob and Company Overview:Are you ready to kickstart your career with a fast-growing, challenger brand? We're on the lookout for a National Account Executive to join our clients...

  • Sales Director

    1 month ago

    Manchester,, Greater Manchester, United Kingdom The Simmance Partnership Limited Full time

    Sales Director – FMCG soft drinks scale-upLocation: North West EnglandSalary around £115,000 + bonus + equityOnly five years post start-up, our client is a PE backed SME, FMCG business with significant financial backing, and already in the running for a £20m annual sales line in 2025. Led by an impressive Board, the brand range of soft drinks is a latest...