CRM Database Officer

1 week ago

London, United Kingdom Pertemps Network Group Full time

**Job Description**:
**CRM Database Officer** required by a membership body based in the heart of the City of London.
This is a permanent full time role, paying £31,500 per annum - hybrid working (both office based and home working) - offices located in the City of London - interviews asap
The post holder will assist the Membership Manager in managing the membership data and prospect data within the organisation’s CRM; ensuring the quality of the data and the procedures of the organisation are maintained. The role will be responsible for ensuring data integrity; analysing data to identify trends to inform strategies; monitoring and reporting on KPIs; generating membership mailing lists; providing training and best practice; and working collaboratively with the CRM Manager to promote a data culture.
The role involves interrogating the CRM to understand the membership data held; supporting member retention and development by identifying potential marketing and engagement opportunities, as well as creating solutions to assist with accuracy and data integrity; development and quality of data held, tracked and reported on.
The role will be a member facing role providing high levels of customer service, externally and internally. The role will ensure continuous process improvement to improve the member and user experience.
Duties include:

- Operating to a high standard of customer care, responding to written and telephone enquiries; giving advice on eligibility for all classes of membership; giving informal views and advice on potential applicants’ experience; and advising unsuccessful applicants.-
- Maintaining and developing the membership data and prospect data on the CRM and ensuring it is up to date at all times.- Running advanced search queries on the CRM to generate mailing lists for marketing campaigns and for analytical and business development purposes.- Interrogating the CRM to understand the membership data and prospect data held, analysing the data to identify trends to inform strategies.- Reporting on membership data and prospect data, including membership KPIs, presenting the detailed data to a range of audiences in a user friendly format.- Attending CRM Champion meetings on behalf of the Membership Team and reporting back to the team.- Assisting the Membership Manager with coordinating CRM queries and bugs from the Membership Team and liaising with the CRM Manager to ensure the bugs are resolved.- Assist the Membership Manager to ensure the CRM is developed to meet the needs of the Membership function.- Testing new and amended functionality for the Membership Team, ensuring that it is works correctly and that it meets the requirements of the team.- Ensuring continuous process improvement to improve member and user experience.- Training members of the Membership Team in use of the CRM; promoting the functionality and best practice; finding solutions and smarter ways of working; and sharing knowledge and skills across the team.- Develop procedures, guidelines and training programmes for the Membership Team to ensure users understand and can undertake CRM system functions.- Ensuring policies & processes are being met.- Developing and implementing quality assurance processes for the Membership Team to ensure accuracy and data integrity.

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