Marketing and Brand Associate

3 days ago


Sandwich, United Kingdom GrowUp Farms Full time

If you’re a superstar food marketeer then this might just be your dream job. You will have the chance to be an essential part in the marketing of an incredible brand, from a purpose-driven business into a category that’s crying out for disruption. We couldn’t be more excited about getting our restaurant-quality produce onto people’s plates, and in this role, you’ll be instrumental in helping the delivery of a marketing campaign that will be getting more delicious, sustainable and affordable food into people’s homes.

As our Brand and Marketing Associate, you will be responsible for helping to deliver consumer brand content across all external channels, with a big focus on social media and PR. You will gain an understanding of our customers and end-consumers, and work cross-functionally within the business to find creative ways to truly engage with our target audience and drive brand awareness and sales.

The role will primarily be based at our Vertical Farm, Pepperness in Sandwich but you will be required to travel to our London office one day a week and from time to time to other meetings with our PR and Social Media agencies.

**Objectives**
- Support the Head of Marketing to successfully launch the first real innovation into prepped salad for 15 years
- Assist in building and implementing brand plans to contribute to the profitable growth of the company
- Oversee our social media marketing and report on the results
- Be our brand's guardian and ambassador both internally and externally
- Be the brand champion at Pepperness, responsible for events, visits and samples

**Responsibilities**
- Work with our external agencies to make sure our agreed content reflects our brand strategy
- Respond to customer enquiries from website, letters and social media
- Create, manage and build a successful CRM system for consumers
- Update branded communication materials and brief changes to the graphic design agency for new flyers, sell sheets or presentation graphics
- Keep brand websites up to date and generate new relevant content
- Devise, implement and report upon consumer research projects
- Under supervision of the brand team, assist in producing content for retailer presentations based on data gathered from market research and social media platforms
- Report upon our competitors activity online, through social media and by monitoring consumer press
- Assist sales team with requests for graphics and communication materials

**Requirements**:
You will have:

- A marketing degree and 1-3 years of experience in food or FMCG marketing.
- Fluent in English (reading, writing and speaking)
- You will have multi-channel experience that includes supermarket sales.
- You will be passionate about food (particularly salad) and be an Eco warrior, proud to work for a company with such fantastic sustainability credentials.

You are a:

- Creative, positive, self starter, highly organised with fantastic attention to detail.
- You will be happy working as part of a team as well as independently.
- Your role will include some marketing administrative tasks but the majority of your time will be helping to develop and implement the brand campaigns.

This is a really fantastic opportunity to work in a foodie environment and make a mark on a brand in a fun team environment that will welcome your input, encourage initiative and develop your skills and support your growth within the business.

**Benefits**

**What’s in it for you?**
- Be part of a great business - you will be joining one of the fastest growing and most exciting businesses in the vertical farming industry.
- Be part of a great team - you will work with, develop and learn from a friendly, smart, growing and passionate team who care about each other and the business.
- Grow yourself - a chance to develop your skills and make the role your own as the business and team builds, broadening your knowledge and capabilities to push you to the next level.
- Share our passion for driving change for good - sustainable production is at the heart of what we do and we’re delighted to be a certified B Corp.

**Package**
- Competitive Salary
- Annual bonus based on company, team and individual performance
- Employee incentivisation scheme
- 25 days holiday
- Vitality at work health scheme
- Enhanced maternity and paternity leave
- Pension
- Employee benefits programme with Bravo Benefits
- And of course, free salad

At GrowUp, we focus on our team and our people.

We’re aware that the world is changing, and we all want and need different things from our work and home lives. So, if you need to walk the dog, go to the gym, or have commitments outside of work, we’re open to talking through flexible working options that work for you and us.

**About GrowUp**

GrowUp Farms is an innovative farming business that designs, builds and operates Controlled Environment Facilities (also known as Vertical Farms) in the UK and grows delicious and sustainable salads.

We are problem


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