Marketing Executive

2 weeks ago

Sandwich, United Kingdom Kreston Reeves Full time

**1. Job Purpose**:
Providing support to the Marketing / BD team and others internally to develop and deliver marketing activities aligned to the firm’s and the Marketing / BD strategy and plan. To supervise the Marketing Assistant with producing marketing collateral.

**2. Scope**, **Reach & Key Relati**onships**
- Works in close collaboration as part of a small multi-location Marketing, BD, digital marketing teams.
- Works closely with the Marketing Assistant, supporting them in their role and helping them to develop.
- PR agency to coordinate editorial schedule and content.
- Third party organisations - sponsorships and publications.
- External clients in relation to marketing activities.

**3. Principal Accountabilities / Responsibilities**:
**Events / webinars**
- Responsible for planning, organisation, coordination, communications and implementation of specific events and webinars.
- Liaise with external suppliers (catering / venues / speakers etc).
- Liaise with speakers and manage internal communications.
- Coordinate planning meetings with editorial teams.
- Research topical and relevant content ideas.
- Review and proofread content.

**PR and communications**
- Prepare press releases alongside the firm’s PR agency.
- Copywrite and proofread releases and news story for the website.
- Coordinate the firms' editorial calendar, schedule potential topics and authors and ensure the calendar runs on time and to deadlines.

**Adverts and sponsorships**
- Work closely with Marketing Assistant and design agency when required to coordinate, design and create adverts.
- Organisation of specific sponsorships.

**Literature and publications**
- Working closely with Marketing Assistant, design agency and full marketing team to prepare copy and design.

**General**
- Copywriting for marketing collateral and proof reading.
- Creation of mailing lists and reviewing marketing data.
- Analysis and reporting on marketing activities.
- Keeping up to date with current marketing trends.
- Reviewing and suggesting improvements to marketing platforms and materials.
- A brand champion to ensure brand consistency across all marketing materials.
- Market / competitor research as and when required.

**5. Values - Demonstrates ‘living’ of the company’s values.**
- **Understand - **Be curious, ask more & listen. Put yourself in the other person’s shoes.
- **Look Ahead** - Anticipate the future, plan for it, and embrace the benefits of change.
- **Make it Personal** - Adapt to others’ needs, flex your style to get the best outcome for every situation.
- **Be Crystal Clear** - Consult others, give helpful feedback; ensure people know what’s going on, and how it impacts on them.
- **Be Human** - Invest time in building strong relationships, have a positive ‘can do’ attitude and help others to grow.

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