Market Research Consultant

2 days ago


Birmingham B TH, United Kingdom CPC Techno solutions Ltd Full time £28,000 - £41,500 per year

About the Role

We are seeking a skilled Market Research Consultant to support our business in understanding market trends, customer behaviour, and competitive landscapes. The ideal candidate will have a strong analytical mindset, excellent communication skills, and a passion for transforming data into actionable insights that drive strategic decisions.

Key Responsibilities

  • Conduct comprehensive market analysis, including industry trends, customer segmentation, and competitor benchmarking.
  • Design and implement quantitative and qualitative research projects (surveys, interviews, focus groups, data analysis).
  • Prepare detailed market research reports, presentations, and insights dashboards.
  • Identify emerging market opportunities and potential business risks.
  • Support product development and marketing teams with data-driven recommendations.
  • Evaluate the effectiveness of marketing campaigns using key performance metrics.
  • Collaborate with senior management to align research outcomes with business strategy.

Required Skills and Qualifications

  • Bachelor's or Master's degree in Marketing, Business, Economics, Statistics, or related field.
  • Proven experience (2+ years) as a Market Research Analyst, Consultant, or Business Analyst.
  • Proficiency with data analysis tools (e.g., Excel, SPSS, Power BI, Tableau, Google Analytics).

Job Type: Full-time

Pay: £28,420.00-£41,500.00 per year

Work Location: In person



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