Paid Social Specialist
4 hours ago
ROLE: PAID SOCIAL SPECIALIST Do you have a passion for digital advertising and are eager to have a positive impact on D2C brands - from small startups to large national brands?
Public Nectar specialises in paid advertising, performance creatives, and email marketing, utilising their expertise to help clients achieve exceptional results.
With a diverse portfolio of clients ranging from start-ups to national brands, you'll be working on a variety of exciting projects.
The Position We're Looking to Fill As a Full-Time Paid Social Specialist at Public Nectar, you will play a pivotal role in developing the winning strategies that drive performance across social advertising campaigns and unlock growth for our clients' businesses.
You will be part of a team of 22 that thrives on continuous improvement, sharing expertise and achieving data-driven results, as well as receive great opportunities for professional development within a fast-growing agency. Your Main Responsibilities: Developing and executing paid social advertising campaigns across multiple platforms Consistently achieving monthly ad spend and revenue KPI's Monitoring and reporting on the success of your campaigns to the internal team and clients, ensuring targets are met and performance is rising Optimising campaigns for maximum efficiency and ROI Collaborating with cross-functional teams to ensure alignment on campaign objectives and strategies Developing your skills in data-oriented media buying, conducting A/B tests for new creatives, audiences, and strategies to scale campaigns Utilising data from reporting tools such as Shopify Reports, Motion, Agency Analytics, and Triple Whale to ensure all decisions are data-driven Fostering strong client relationships by understanding their goals, setting clear expectations, finding ways to succeed, and delivering exceptional service Writing direct-response copy that resonates with selected target audiences and creating thumb-stopping ads Championing Creative Strategy for your clients, developing core creative testing roadmaps, measuring performance, and finding new creative angles to test by collaborating with the design team Working closely with our Head of Paid Social and the rest of the team to ensure alignment on all activity and progress Staying up-to-date on industry trends, platform updates, and best practices to continuously refine and improve advertising strategies Actively participate in team meetings, share expertise, and contribute to the overall success of the paid social team The Perks of Working at Public Nectar A great opportunity for development and growth as a Paid Social Specialist, both individually and within the company Mentorship from highly experienced digital marketing experts Working with a wonderfully diverse portfolio of clients and strengthening your skillset across many niches A fully remote work environment 28 days paid holidays plus bank holidays so you can spend quality time with your friends or family, or simply relax and work on your hobbies Ongoing learning opportunities through access to £10,000 worth of training and courses Regular Social Events Regularly get together as a team every quarter and bond over a variety of activities Subsidised Gym Membership of up to £50 per month The Right Person for the Job Has several years of experience in paid social advertising, and has managed clients with an ad spend of at least £30k - £50k per month Has worked with and has an understanding of different advertising platforms such as Meta, Google, TikTok, Snapchat, and Pinterest Has experience working with cross-functional teams Has experience working in an advertising agency, startup or service-based business Has worked with clients in the D2C industry Has t-shaped marketing knowledge, understanding different areas of the marketing funnel Is self-motivated and proactive with a drive to consistently improve themselves, and actively spend their time reading about new trends, industry changes, and best practices Is detail-oriented & loves analysing and tracking data Has strong analytical skills and attention to detail, loves tracking and interpreting data Is a self-starter and can motivate themselves without others' guidance Is fluent in English, both written and verbal So, what does success look like in your first year with us?
3 Months : You will have a full understanding of client objectives, campaign setups, and performance metrics.
You'll have successfully launched and optimised multiple campaigns across Meta and TikTok, delivering early wins, and would have identified scope for future client growth.
6 Months : You'll be fully integrated with the team, consistently exceeding performance benchmarks for your accounts, and beginning to explore upsell and cross-sell opportunities with existing clientele to develop stronger brand foundations with the agency.
12 Months : You'll have driven substantial revenue growth through performance optimisation and successfully scaled multiple campaigns.
You'll be seen as a key player in the agency's paid social success, with wider team members reaching out to Senior Management to mention what a great addition you have been to the team
If this sounds like you, we can't wait to hear from you What to Expect After You Apply Stage 1: Initial call with Ben Rogers, our Operations Manager at Public Nectar Stage 2: Short assignment to assess your skill set and working style Stage 3: Follow-up call with Lewis Lindsay, founder of Public Nectar & Josh Hyde, Head of Paid Social to discuss insights and team fit
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