Paid Media Specialist

1 month ago

Walsall, United Kingdom CV-Library Full time

Paid Media Specialist - Hybrid
Have you worked for a Marketing Agency - Paid Media?
We are looking for a confident and creative Digital Marketing Paid Media Specialist to use their impressive knowledge and experience to support building our brands across digital & social platforms to increase awareness, build brand loyalty and ultimately drive revenues through direct and indirect channels.
This exciting new role will be integral to this small, fast-paced department that works across the portfolio of residential brands within locking solution & window and door hardware.
You would also:
* Work closely with the Digital Marketing Manager to deliver creative, effective multi-channel marketing campaigns, focused on growing audiences for our products and services within our B2C & B2B paid channels.
* Initiate, design, execute and manage performance marketing campaigns, including PPC activity and Paid Social Activity across all business units.
* Management of Affiliate Marketing strategy.
* Support in the execution of new product launches through paid channels.
* Utilise data for marketing campaigns, interrogating the data to improve the customer experience end-to-end at all relevant touchpoints.
The skills and experience you need
We are looking for someone who has:
* Minimum 3 years’ experience in a B2C or B2B marketing position.
* Successful track record managing paid media campaigns.
* Experience with digital marketing, content marketing, and social media marketing.
* Strong project management skills and advanced Excel and PowerPoint skills.
The role will be hybrid: 3 days a week in the office in Willenhall and 2 days working from home

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