Brand Marketing Director

4 weeks ago


Slough, Slough, United Kingdom Mattel Full time
Brand Marketing Director

At Mattel, we're passionate about creating innovative products and experiences that inspire, entertain, and develop children through play. As a Brand Marketing Director, you'll play a key role in driving our brand's success by developing and implementing marketing strategies that align with our company's vision.

Key Responsibilities:
  • Support the development and implementation of key marketing strategies defined by the Regional Brand Marketing Team.
  • Collaborate with agencies, visual merchandising teams, Consumer Products, and Sales teams to ensure effective, creative, and efficient implementation of marketing plans.
  • Act as a marketing interface with internal and external customers, managing product information, validating translations, and localizing creative assets.
  • Drive consistent flawless execution of brand activation plans by ensuring effective implementation of brand strategies and action plans.
  • Coordinate communication plans following brand communication strategies.
Requirements:
  • Degree in Marketing, Sales, Business Administration, or equivalent qualification.
  • Proven experience and results at a Brand Manager level in Marketing, Customer Marketing roles in Toys, FMCG, or licensed consumer goods, Apparel, or the Health and Beauty industry.
  • Great tactical skills, ability to react quickly to changing situations.
  • Ability to work on a wide variety of projects within deadlines.
  • Fluent in written and spoken English with excellent communication skills.


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