Direct to Consumer Experience Manager

5 days ago


London, Greater London, United Kingdom The School of Life Full time

The School of Life is seeking an experienced marketer to lead its direct-to-consumer marketing efforts. As Direct to Consumer Experience Manager, you will create and execute a customer-centric strategy that maximises the customer touch points across The School of Life's many types of content and services.

Key Responsibilities:
  • Create and execute a customer-centric strategy that maximises customer touch points
  • Own customer data and CRM system (Iterable), effectively segmenting the database for targeted marketing messages
  • Work closely with cross-functional teams to maximise growth opportunities from subscribers and corporate clients

You will be responsible for defining and executing the overall direct-to-consumer marketing strategy, leveraging data and insights to adapt and develop marketing strategies. This role requires a minimum of 7 years marketing experience, with experience of content marketing, previous managerial experience, and core understanding of content performance metrics.

We are offering a competitive salary range of £65-70k dependent on experience and a comprehensive benefits package, including a culture focused on growth & personal development, £500 per year learning budget, hybrid working model, and more.



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