Strategic Product Manager
1 week ago
Job Title: Contract Product Manager
Job Type: Contract
Location: Hybrid (Hampshire)
Job Description:
A prominent B2C organization is seeking an experienced Contract Product Manager with a strong focus on targeted communications. The company needs a skilled professional to overcome current challenges in moving projects from the discovery phase to delivery and to build a robust strategy for targeted customer engagement.
Key Responsibilities:
- Develop and Execute a Comprehensive Roadmap: Create and implement a comprehensive roadmap for targeted communications, ensuring customers receive the right content at the right time across multiple channels.
- Leverage Data-Driven Campaigns: Utilize data pools to personalize and optimize communications, enhancing customer engagement and satisfaction.
- Mobile App Development: Work on the company's first customer mobile app, integrating features like push notifications and in-app chat to deliver tailored experiences.
- Drive Delivery: Ensure targeted communications projects are executed efficiently, moving from concept to delivery without bottlenecks.
Requirements:
- Targeted Comms & Martech Expertise: Extensive experience in creating and executing targeted communications strategies within B2C, retail, or ecommerce.
- Proven Delivery: A strong track record of bringing communication-focused products from the discovery stage to market.
- Data-Driven Approach: Ability to utilize customer data effectively to drive personalized communications and strategic decisions.
- Mobile App Experience: Familiarity with mobile app development, particularly in features that enhance customer interaction and communication.
This role offers the chance to make a direct impact on how a company communicates with its customers, using data-driven strategies to enhance engagement. It's an excellent opportunity for someone with a passion for targeted communications to drive real results.
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