Global Event Strategist

3 weeks ago

London, Greater London, United Kingdom Flippa Full time
About the Opportunity

We are seeking a skilled Event Manager to join our team at Flippa. As the ideal candidate, you will have experience managing multiple events on a global scale, with the ability to execute swiftly and identify new event opportunities.

This is an opportunity to grow an existing event calendar and build a market-leading event strategy that drives sales. You will work closely with our marketing, design, and sales teams to plan and organize ~100 global events a year.

Key Responsibilities:

  • Develop and manage a rolling 12-month calendar of internal and external trade shows and events.
  • Coordinate all logistical aspects of events, including venue selection, vendor management, and on-site execution.
  • Create and coordinate the development of event collateral and signage, ensuring brand consistency and high-quality presentation.
  • Manage events on a global scale, coordinating with international teams and partners as needed.
  • Identify and secure partnerships for events, fostering strong relationships with key stakeholders and partners.
  • Work closely with the sales team to evaluate the cost-benefit analysis of events, ensuring alignment with business objectives and budget constraints.
  • Continuously track leads from events and provide detailed ROI reports for each event.
  • Develop and implement comprehensive outreach and marketing plans for events, utilizing various channels to drive engagement and attendance.

Requirements:

  • Minimum of 2 years of event planning and management experience in a corporate or tech environment.
  • Strong project management skills with the ability to handle multiple events simultaneously.
  • The tenacity to fully execute 100+ events a year.
  • Proficiency in event management software and tools.
  • Creative problem-solving skills and an entrepreneurial mindset.

Measures of Success:

  • Event Schedule: Minimum of one hosted event per week, and one attended trade show per month for each Flippa business broker.
  • Event Attendance Rate: Drive a minimum of 200 registrations per event with a target of 40% attendance from registrations.
  • ROI: Managing cost per attendee against total projected revenue from leads.
  • Lead Generation: Minimum of five qualified leads per event.
  • Partner performance: Managing partner satisfaction and cultivating long-term relationships with partners through post-event surveys and meetings.

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