Senior Campaign Activation Manager

3 weeks ago


Leeds, Leeds, United Kingdom Asda Full time
Job Title: Senior Campaign Activation Executive

Job Summary:

We are seeking a highly skilled Senior Campaign Activation Executive to join our team in Leeds, delivering the Asda Sampling and Experiential programme. This is a permanent position with a competitive salary of up to £29,000 per annum, plus generous benefits.

Key Responsibilities:

  • Coordinate sampling and experiential campaign activation from brief to implementation.
  • Support project management and administration, owning specific processes and driving process improvement.
  • Manage relationships with third-party suppliers and partners.
  • Collaborate with internal teams to deliver smooth and impactful activations.
  • Visit stores to see activations in action, working closely with event managers and brand ambassadors to identify challenges and drive continuous improvement.
  • Track activity spend vs. budget on specific campaigns and activations.
  • Assist with sampling and experiential-related sales queries, contributing organisational skills to drive success.
  • Help develop inspiring briefs, from ideation to sourcing costs for materials, playing a crucial role in our proposals.

Requirements:

  • Experience in a similar marketing, events, or campaign activation role.
  • A logical thinker with an eye for detail.
  • Strong organisational skills.
  • Able to work under pressure and respond to last-minute briefs/requests.

Desired:

  • Retail or agency background within shopper marketing.
  • Experience working within sampling, experiential, brand activation, or events.
  • A creative flare, while also being pragmatic and solutions-focused.

Benefits:

  • Up to £29K DOE base salary.
  • Comprehensive private healthcare.
  • Generous holiday package.
  • Work-life balance with flexibility to buy and sell holiday days.
  • Generous pension plan.
  • Corporate Social Responsibility initiatives.

We work in a collaborative environment where great ideas and achievements are shared and celebrated. We believe diversity brings new thinking, which is at the heart of everything we do. We are working to set a standard for creating a culture of equity and belonging.



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