Digital Marketing Strategist

1 day ago


Petersfield, Hampshire, United Kingdom Vanquis Bank Limited Full time
Job Overview
Vanquis Banking Group is seeking a highly skilled Digital Marketing Strategist to join their team. As a key member of the Digital Acquisition department, you will be responsible for guiding and shaping our existing digital marketing strategy.

In this exciting role, you will work closely with the Marketing Team to ensure SEO best practices across all websites and identify opportunities for improvement. You will also be responsible for creating monthly SEO reports to assess performance and track keyword rankings vs competitors.

This is an excellent opportunity to join a leading specialist bank and contribute to the success of our Vanquis Marketing team. We offer a competitive salary of £40,000 - £50,000 per annum, depending on experience, and a range of benefits including discretionary annual bonus, 25 days holiday up to 30 days (depending on service), pension scheme with matched company contributions up to 10%, 2 paid days to give back, enhanced maternity pay (once successfully passing probation), 4 weeks paid paternity, LinkedIn Learning for all, Snoop Premium, Private Medical Insurance.

Key Responsibilities:
- Perform regular technical audits of the website using tools such as Screaming Frog, SEMrush, Ahref, Google Search Console and Page Speed Insights to feed required improvements into the web development pipeline.
- Create monthly SEO reports to assess performance and track keyword rankings vs competitors.
- Work closely with the Marketing Team to ensure SEO best practice across websites and identify opportunities where improvements can be made.

Required Skills and Qualifications:
- 2+ years of SEO experience working with an agency or in-house.
- Excellent knowledge of on-site, off-site and technical SEO.
- Ability to write engaging content that is optimised for targeted keywords.
- Proven experience using Google Search Console, Google Analytics, Google Data Studio and Page Speed Insights/Google Chrome Lighthouse.
- Deep understanding of content optimisation, keyword research and on page SEO best practise.

Benefits:
- Competitive salary of £40,000 - £50,000 per annum, depending on experience.
- Discretionary annual bonus.
- 25 days holiday up to 30 days (depending on service).
- Pension scheme with matched company contributions up to 10%.
- 2 paid days to give back.
- Enhanced maternity pay (once successfully passing probation).
- 4 weeks paid paternity.
- LinkedIn Learning for all.
- Snoop Premium.
- Private Medical Insurance.

At Vanquis Banking Group, we believe in looking after our colleagues, so we do our best to create a rewarding, engaging, and supportive work environment across our various divisions.

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