Web Optimization Executive

1 day ago


Petersfield, Hampshire, United Kingdom Vanquis Bank Limited Full time
Job Description
As a Web Optimization Executive at Vanquis Banking Group, you will play a pivotal role in shaping and designing our digital marketing strategy from inception to completion. You will be responsible for guiding and shaping our existing strategy, writing and shaping keyword optimised content and utilising regular reports to measure performance.

You will perform regular technical audits of the website using tools such as Screaming Frog, SEMrush, Ahref, Google Search Console and Page Speed Insights to feed required improvements into the web development pipeline. You will also create monthly SEO reports to assess performance and track keyword rankings vs competitors.

This is an exciting time to join the team, and we are gearing up for a new project. You will work closely with the Marketing Team to ensure SEO best practice across websites and identify opportunities where improvements can be made. You will effectively communicate SEO requirements with all stakeholders and ensure projects are delivered in time.

Key Responsibilities:
- Perform regular technical audits of the website using tools such as Screaming Frog, SEMrush, Ahref, Google Search Console and Page Speed Insights to feed required improvements into the web development pipeline.
- Create monthly SEO reports to assess performance and track keyword rankings vs competitors.
- Work closely with the Marketing Team to ensure SEO best practice across websites and identify opportunities where improvements can be made.

Requirements:
- 2+ years of SEO experience working with an agency or in-house.
- Excellent knowledge of on-site, off-site and technical SEO.
- Ability to write engaging content that is optimised for targeted keywords.
- Proven experience using Google Search Console, Google Analytics, Google Data Studio and Page Speed Insights/Google Chrome Lighthouse.

Benefits:
- Competitive salary of £45,000 - £55,000 per annum, depending on experience.
- Discretionary annual bonus.
- 25 days holiday up to 30 days (depending on service).
- Pension scheme with matched company contributions up to 10%.
- 2 paid days to give back.
- Enhanced maternity pay (once successfully passing probation).
- 4 weeks paid paternity.
- LinkedIn Learning for all.
- Snoop Premium.
- Private Medical Insurance.

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