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Senior CRM Executive

2 months ago

Nuneaton, United Kingdom NFU Full time
About the Role

We are seeking a highly skilled Senior CRM Executive to join our team at the National Farmers Union (NFU). As a key member of our digital team, you will play a pivotal role in shaping our digital journey and delivering exceptional digital experiences for our 45,000-strong membership base.

Key Responsibilities
  • Develop and implement a data-driven marketing strategy to drive engagement and retention
  • Manage and optimize our CRM system to ensure seamless member experiences
  • Collaborate with cross-functional teams to define and deliver a comprehensive digital roadmap
  • Stay up-to-date with emerging trends and technologies to inform our digital strategy
  • Work closely with our marketing automation tool, Dotdigital, to unlock its full potential
What We Offer

As a Senior CRM Executive at the NFU, you will enjoy a range of benefits, including:

  • Generous holiday allowance and flexible working options
  • Competitive salary and performance-related pay
  • Access to extensive learning and development opportunities
  • A dynamic and supportive work environment
About Us

The NFU is the biggest farming organisation in the UK, dedicated to making a difference for our members and shaping attitudes towards British farming. We're proud to be a voice for over 45,000 British farmers and growers, working closely with government and local communities to drive positive change.