Director of Fintech Marketing

1 month ago


Guildford, Surrey, United Kingdom Telegram Open Network Full time

About Cryptology

Cryptology is a cutting-edge platform for trading digital assets with ease and confidence. Our company prioritizes what matters most in finance: reliability. We safeguard your financial interests and propel you towards a prosperous future.

Role Overview

The Director of Fintech Marketing will play a pivotal role in steering revenue growth through strategic marketing initiatives. Reporting directly to the CEO, your mission will be to craft and implement a marketing strategy that reaches and captivates our target markets across the globe.

Main Responsibilities:

  • Develop and execute a comprehensive marketing strategy aligning with our organizational goals.
  • Stay attuned to market trends to guide our market research efforts effectively.
  • Spearhead initiatives to retain and re-engage customers, enhancing lifetime value and satisfaction.
  • Drive the development of a superior digital and social presence bolstering consumer awareness and engagement.
  • Oversee all marketing and advertising campaigns, ensuring they are innovative and impactful.
  • Lead our content and communications strategies, including public relations, influencer marketing, and social media management.
  • Work closely with other departments to ensure a cohesive and customer-centric approach to marketing.
  • Build and manage a high-performing marketing team dedicated to operational excellence.
  • Forging and maintaining strategic partnerships to amplify our market presence.

Requirements:

  • 8+ years of robust marketing experience preferably in fintech, crypto, or technology sectors, with a proven track record in both B2B and B2C arenas.
  • A history of successful product and brand launches with measurable results in scaling business operations.
  • A passionate marketer with a deep understanding of fintech, cryptocurrency, or blockchain technology.
  • Exceptional capability in managing significant budgets across various channels to ensure sustained growth.
  • A master storyteller and brand architect with demonstrated ability in engaging audiences and fostering brand loyalty.
  • Strong analytical skills capable of creating and interpreting data to make informed decisions.
  • Outstanding leadership qualities with experience in nurturing talented teams.
  • A bachelor's degree in Business, Marketing, Engineering, or a related field is preferred.

Why Choose Cryptology?

  • Rewarding Compensation: Competitive salary with a bonus potential tied to company performance.
  • Support for Global Talent: Relocation packages and visa support for international talents.
  • Professional Growth: Commitment to professional development and career advancement.
  • Work-Life Balance: Enjoy up to 28 days of paid holiday, a flexible schedule, and a 'results-focused' working environment.
  • Inclusive Culture: We are an equal opportunity employer dedicated to diversity and fairness in every aspect of our recruitment process.


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