Digital Marketing Strategist

4 weeks ago

New Milton, Hampshire, United Kingdom Appello Careline Limited. Full time
Digital Marketing Manager

We are seeking a highly skilled Digital Marketing Manager to join our team at Appello Careline Limited. As a key member of our marketing department, you will be responsible for developing and executing strategies to generate qualified leads and drive sales growth for our products and services within the housing and care sectors.

Key Responsibilities:

  • Manage and optimize various marketing channels, including website, paid advertising, account-based marketing, and other digital channels, to ensure maximum impact and lead generation.
  • Develop and execute successful digital marketing campaigns within the B2B space, leveraging HubSpot, website management and optimization skills, and experience with paid advertising platforms.
  • Collaborate with internal stakeholders to identify opportunities and develop targeted marketing strategies.
  • Analyze campaign performance and provide data-driven insights to inform future marketing initiatives.

About You:

We are looking for a strategic thinker and a data-driven marketer with a proven track record of success in managing and optimizing marketing campaigns across multiple channels. You will have 3-5 years of experience in digital marketing and demand generation, ideally within the B2B marketing or a related industry.

You will have a strong understanding of marketing automation and analytics tools, as well as excellent website management and optimization skills. You will be an excellent communicator and have great interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.

What We Offer:

  • A competitive salary and benefits package.
  • The opportunity to work with a dynamic and growing company.
  • A collaborative and supportive team environment.
  • Professional development and growth opportunities.

Equal Opportunities:

We are committed to equal opportunities and welcome applicants regardless of religious beliefs, political opinion, race, sex, marital status, age, or disability. If you require assistance to participate in the recruitment process, please contact our careers team.

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