Strategic Marketing Professional
2 days ago
The Association of Scottish Visitor Attractions is seeking a highly skilled Marketing Manager to lead our brand and marketing efforts.
We estimate the annual salary for this role to be £35,000 based on industry standards and Edinburgh's cost of living.
About the RoleThis is an exciting opportunity for a creative and experienced marketer to drive visitor growth and revenue through innovative campaigns and content creation.
Key Responsibilities:- Create and implement effective marketing strategies to enhance our brand presence and appeal to target audiences.
- Develop and manage multiple marketing projects simultaneously, ensuring timely delivery and budget management.
- Analyse market trends and customer insights to inform campaign development and optimise results.
To succeed in this role, you will need:
- A proven track record in leading successful marketing campaigns across various channels and platforms.
- Strong analytical skills to interpret data, measure campaign effectiveness, and make informed decisions.
- Excellent organisational and communication skills to collaborate with cross-functional teams and stakeholders.
In addition to a competitive salary, we provide a range of benefits, including:
- Generous holiday allowance.
- Free health cash plan.
- Day off for your birthday.
- Shopping and cinema discounts.
- Pension scheme.
- Attraction discounts.
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