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Brand Marketing Specialist

3 months ago

Shirebrook, Derbyshire, United Kingdom Frasers Group Full time
About the Role

We are seeking a highly motivated and experienced Brand Marketing Executive to join our team at Everlast Gyms, a subsidiary of Frasers Group. As a key member of our marketing team, you will be responsible for driving the development and implementation of our brand strategy across the estate.

Key Responsibilities
  • Develop and execute marketing campaigns to enhance brand awareness and engagement
  • Collaborate with the wider marketing team to support the central team, Area Managers, and in-gym teams to ensure brand standards are upheld
  • Manage and maintain brand assets, including signage, marketing materials, and digital content
  • Work closely with freelance creatives and videographers to deliver high-quality content
  • Identify opportunities for brand growth and development, and develop strategies to achieve these goals
  • Monitor and report on marketing performance, and make recommendations for improvement
  • Develop and maintain relationships with key stakeholders, including Frasers Group marketing and comms team
Requirements
  • 1 year's experience in a similar role
  • Strong understanding of brand marketing principles and practices
  • Excellent communication and interpersonal skills
  • Ability to work in a fast-paced, reactive environment
  • Keen eye for detail and brand standards
  • Passionate about health and fitness
  • Open-minded and willing to contribute to a wide range of tasks
What We Offer

We offer a competitive salary and benefits package, as well as opportunities for professional development and growth. If you are a motivated and experienced brand marketing professional looking for a new challenge, please apply today.