Digital Marketing Officer

4 weeks ago


Crewe, Cheshire East, United Kingdom Cheshire College - South & West Full time
Job Description

Cheshire College - South & West is seeking a highly skilled Digital Marketing Officer to join our team. As a key member of our marketing department, you will be responsible for overseeing and managing our website content, ensuring it accurately reflects the College's experience and course offerings.

Key Responsibilities:

  • Develop and implement a comprehensive digital marketing strategy to engage with our target audience.
  • Liaise with stakeholders to ensure the website is up-to-date and reflects the College's brand.
  • Work with the wider team to create campaign assets, including social media content and email marketing campaigns.
  • Identify emerging digital trends and developments, and implement them into our marketing strategy.
  • Support the preparation, setup, and execution of College events.

Person Specification Requirements:

  • Relevant degree and/or comparable professional qualification.
  • Qualification in Marketing (desirable).
  • Full and valid UK driving licence.
  • Evidence of ongoing professional development.
  • Strong interpersonal skills with experience of liaising confidently with a range of stakeholders.
  • Experience of content management systems and website development.
  • Understanding of the importance of delivering excellent customer service and gathering and acting on feedback.
  • Understanding of equality, diversity, and inclusion in work and the learning environment.

About Us:

Cheshire College - South & West is a dynamic, high-quality, and financially robust College, providing learners with the skills, experience, and qualifications that will prepare them for their future career or higher-level study. We offer a range of benefits, including access to world-class facilities, financial support for teacher qualifications, and extensive upskilling and professional development opportunities.

Benefits:

  • Access to world-class facilities.
  • Financial support offered to obtain your teacher qualification.
  • Extensive upskilling and professional development opportunities.
  • Competitive salary.
  • Pension scheme.
  • 35 days holiday (plus bank holidays).
  • College 'Count Me In' social platform.
  • Onsite fitness and childcare facilities.
  • Employee benefit platform.
  • Onsite Costa, café, shop, restaurants, hair, and beauty salon.
  • Free onsite parking.


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