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Digital Marketing Specialist

1 month ago

Crewe, Cheshire East, United Kingdom Reed Full time

The Business

We are seeking a highly skilled PPC Executive to join our team at Reed. Our client is a leading retailer of office electronic consumables, stationary and supplies.

The Role

This is an excellent opportunity for a PPC specialist to contribute to and grow within a leading UK e-commerce business.

Responsibilities

  • Implement and test new PPC features.
  • Monitor and assess performance metrics daily, weekly, and monthly across multiple territories.
  • Launch and optimise paid search campaigns.
  • Write and test adverts for effectiveness and perform bid optimisations.
  • Analyse trends to make data-driven decisions, stay updated with the latest PPC and SEM trends, conduct keyword research and identify new product opportunities.
  • Prepare detailed reports on key metrics and performance summaries to provide insights to the wider team.

Experience Required

  • A passion for PPC and Marketing with a minimum of 2 years of experience in PPC (Google Ads and Google Analytics)
  • Proficiency in Google Ads Editor and Excel
  • Strong numeracy and written communication skills
  • Ability to multitask and meet deadlines while implementing a high attention to detail and accuracy
  • Analytical thinking and decisiveness
  • Open-mindedness and a willingness to learn new skills
  • High levels of integrity and positive communication

What's on offer

  • Competitive salary with annual salary reviews
  • Hybrid/remote working
  • 28 days annual leave with an additional day of leave for each full year spent with the company, up to 33 days per year
  • Genuine potential for career progression and training with clear development objectives and support
  • Death in service insurance at 3 x annual salary
  • Pension
  • Generous long service cash rewards from 5 years of service
  • Cycle to work scheme
  • Discounted Gym Memberships
  • Staff discount on products
  • Staff recognition scheme
  • Staff referral scheme with cash rewards
  • GP access and mental health counselling support
  • Yearly flu vaccinations
  • Specsavers vision/eye care
  • Free parking with easy access to rail and bus routes
  • Fun and exciting social and team building events