Head of Strategic Partnerships
3 weeks ago
Lloyd's List Intelligence is seeking a seasoned professional to lead our partnership marketing efforts. As Head of Strategic Partnerships, you will develop and execute strategies that leverage our partnerships to drive brand awareness, customer acquisition, and revenue growth.
This role will focus on building and nurturing relationships with key partners to maximise the impact of co-marketing efforts and collaborative initiatives. You will work closely with internal teams and external partners to create and execute joint marketing programs that align with our business objectives.
Key Responsibilities:
- Define and execute a partnership marketing strategy that aligns with overall business goals, focusing on building strategic alliances that drive mutual value.
- Identify, build, and maintain strong relationships with key partners, acting as the main point of contact and ensuring effective collaboration on marketing initiatives.
- Develop and manage joint marketing campaigns with partners, including co-branded content, events, webinars, and digital marketing initiatives, to drive brand awareness and lead generation.
- Collaborate with sales, product, and internal functions to co-create content that resonates with shared target audiences.
- Provide partners with the tools, resources, and training needed to effectively promote our solutions.
- Monitor and evaluate the performance of partnership marketing activities, providing regular reports on campaign outcomes and recommendations for optimisation.
- Negotiate partnership agreements with legal and finance teams.
- Manage the partnership marketing budget, ensuring efficient allocation of resources.
Requirements:
- Deep understanding of marketing principles, with experience in co-marketing.
- Ability to co-create compelling content with partners.
- Excellent project management skills.
- Understanding of business economics.
- Previous experience in a fast-paced digital SaaS subscription business.
- Previous experience working in a PE-backed business.
- Proficiency in a European language.
What We Offer:
- 25 Days Holiday rising to 27 after 2 years' service.
- Work anywhere policy (up to 4 weeks per year, subject to approval).
- Life Assurance for 4 x Salary.
- Company pension scheme: employee contribution of 5%, matched by employer contribution of 5%.
- Enhanced Family Leave (Maternity, Paternity, Shared Parental Leave).
- Flexible benefits including Private Healthcare Plan and Dental Insurance.
We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed.
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