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Director of Mobile Marketing Excellence

1 month ago

Leamington Spa, Warwickshire, United Kingdom Kwalee Full time

We are seeking a seasoned professional to lead our mobile marketing teams in driving the growth and success of our games. As the Director of Mobile Marketing Excellence, you will be responsible for developing and executing strategies that align with company objectives, ensuring cohesive marketing efforts across Growth, User Acquisition, Product Marketing, and Ad Creative.

Key Responsibilities:
  • Lead and mentor a diverse team of marketing and creative professionals, fostering growth and accountability.
  • Develop and execute data-driven user acquisition initiatives, optimising campaigns and monetisation strategies.
  • Conduct market research to identify opportunities, guide strategic investments, and foster partnerships to expand market reach and drive user acquisition.
  • Stay informed on industry trends to guide creative development and proactively enhance game KPIs.
  • Represent the company at industry events to gauge market conditions and learn new methods.
  • Ensure strict adherence to company procedures and alignment with organisational goals.
About You:
  • Experienced professional with a proven track record in similar roles across multiple gaming companies.
  • Proven ability to manage large and complex teams.
  • Experience in hyper-casual, hybrid, or casual game development.
  • Strong problem-solving skills.
Benefits:
  • A competitive salary range of £60,000 - £80,000 per annum, based on experience.
  • A supportive environment with a strong focus on development and wellbeing.
  • Opportunities for career growth and professional development.