Performance Marketing Director

2 days ago


Stockport, Stockport, United Kingdom In Technology Group Limited Full time
Job Overview
Our client is seeking an experienced Performance Marketing Manager to join their dynamic team. As a key member of the digital marketing team, you will lead the development and execution of paid media campaigns, SEO strategies, and affiliate marketing initiatives to drive growth and visibility.

The ideal candidate will have a solid background in performance marketing within the retail industry, technical expertise with platforms like Google Ads, Facebook Ads Manager, TikTok Ads, and SEO tools (e.g., SEMrush, Ahrefs), analytical skills to translate metrics into meaningful improvements, and strong interpersonal skills to work seamlessly with internal teams and external stakeholders.

Key Responsibilities:
1. Paid Media Management: Plan, execute, and optimize paid media campaigns across platforms to achieve acquisition and sales targets.
2. SEO Strategy: Develop and implement strategic SEO initiatives to drive organic growth, including keyword research, on-page optimization, and link-building efforts.
3. Affiliate Marketing: Manage the affiliate program, fostering strategic partnerships to increase website traffic and conversions.
4. Marketplace Optimization: Oversee performance on third-party platforms, ensuring products achieve optimal visibility and results.
5. Cross-functional Collaboration: Work closely with product, creative, and social teams to align digital efforts with broader business goals.

What's on Offer
Our client offers a competitive salary of up to £40,000 + benefits, including 25 days holiday, flexible hybrid working arrangements, access to a wellbeing platform and counseling services, career growth opportunities, and ongoing professional development.

This is an excellent opportunity to join a well-established and innovative business in the retail sector, taking ownership of paid media, SEO, and marketplace strategies to drive growth and visibility.

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