Strategic Marketing Director
5 days ago
Hollywood Bowl Group is a leading experiential family entertainment company with a passion for bringing families and friends together for affordable fun and healthy competition.
Our journey began in 2016 when we listed on the main stock market, marking a significant milestone in our growth. Since then, we've expanded our estate to 74 centres across the UK and 13 centres in Canada, operating under the Hollywood Bowl, Putt & Play, and Splitsville brands.
We're committed to creating a working environment that promotes equal opportunities, values diversity, and recognises individual differences.
Job OverviewWe're seeking a highly skilled Strategic Marketing Director to join our team. This exciting opportunity will see you play a key role in implementing our marketing strategy, managing a team of five, and driving customer experience improvements.
Key Responsibilities- Support the implementation of the UK marketing strategy, working closely with the UK Marketing Director.
- Own the national retail calendar, campaigns, key trading dates, and local centre initiatives.
- Develop and execute multi-channel, integrated marketing campaigns, optimising ROI through digital channels.
- Manage relationships with key suppliers, including creative agencies, print and stock management, PR, merchandise, graphic designers, influencers, content creators, and AV.
- Line manage and develop a team of five, including social media marketing manager, marketing executives, and marketing assistants.
- Strong understanding and experience of marketing strategy and tactics.
- Excellent line management and team development skills.
- Good knowledge and experience of working with the full marketing mix, digital advertising channels, and techniques.
- Prior experience in a similar role in a fast-paced, commercially focused multi-site business.
- Creative flair and commercial acumen.
- Estimated salary: £60,000 - £80,000 per annum, depending on experience.
- Access to our Electric Vehicle scheme.
- 10% annual performance bonus.
- 22 days holiday + additional days with length of service.
- 50% off food when working in centres.
- Optional pension plan.
- Ongoing training and development with access to development programmes and apprenticeship schemes.
- Free games vouchers every month.
- 30% discount off food and drink for you and up to five friends.
- Access to our Employee Assistance Programme (EAP) for you and your family.
- Opportunity to join our healthcare cash plan.
- Financial long service awards.
- A £15 donation to our charity partner when you complete your induction.
- Enhanced maternity, paternity, adoption, and shared parental leave benefits.
This is an excellent opportunity to join a dynamic team and take your marketing career to the next level. As a Strategic Marketing Director at Hollywood Bowl Group, you'll have the chance to make a real impact on our business and drive customer experience improvements.
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