Marketing Strategy Lead

4 weeks ago


Canterbury, Kent, United Kingdom Reed Full time

Job Title: Senior Marketing Executive

Job Summary:

We are seeking a Senior Marketing Executive to join our team at Reed. The ideal candidate will be responsible for managing advertising campaigns, developing email strategies, managing events, and ensuring our marketing efforts are both innovative and compliant with regulations.

Key Responsibilities:

  • Oversee and manage advertising campaigns across various platforms to maximize brand exposure.
  • Develop targeted email strategies to effectively engage and expand our audience.
  • Coordinate and manage marketing events to enhance brand visibility and customer engagement.
  • Monitor and analyse market trends to guide strategic marketing decisions.
  • Manage website performance, ensuring timely updates and a seamless user experience.
  • Oversee social media presence, content creation, and audience interaction.
  • Create compelling marketing content for different channels, including copywriting and content management.
  • Utilize marketing data analytics to evaluate campaign performance and identify areas for improvement.
  • Manage public relations efforts and ensure consistent corporate messaging across all channels.
  • Ensure all marketing activities comply with national and social advertising regulations.
  • Develop and implement cutting-edge digital marketing strategies to stay ahead of industry trends.

Requirements:

  • Proficiency in English, with exceptional written and verbal communication skills.
  • Strong project management abilities and excellent time management.
  • Experience with advertising, email marketing, market research, and social media management.
  • Skilled in website management and updates.
  • Ability to analyse data and derive actionable insights.
  • Knowledge of public relations support and maintaining compliance in marketing activities.
  • Creative mindset with a strong sense of teamwork and a willingness to learn.

Benefits:

  • Competitive salary with performance-based incentives.
  • Opportunities for professional development and career growth.
  • Collaborative work environment with a supportive team.
  • Access to the latest tools and technologies in marketing.


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