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Marketing Director
2 months ago
Job Description:
Marketing Manager
Job Summary:
We are seeking a highly skilled Marketing Manager to join our dynamic team at Reed Specialist Recruitment. As a Marketing Manager, you will be responsible for developing and executing our marketing strategy to drive lead generation, customer acquisition, and revenue growth across our product range.
Key Responsibilities:
- Work with the Senior Leadership Team to create, own, and deliver our ambitious marketing and product vision and strategy.
- Shape and own the customer journey and experience, from customer attraction, website interactions, lead generation to enrolment and retention.
- Plan and create all digital marketing activities, including SEO, SEM, PPC, email, content, and social media campaigns.
- Implement our marketing strategy across digital channels to drive lead generation, customer acquisition, and revenue across our product range.
- Define and deliver the roadmap for the Reed Learning website to improve user satisfaction and achieve our user acquisition goals.
Requirements:
- Previous marketing experience with a broad understanding of digital marketing, Product Management, lead generation, and the ability to work with multiple partners to deliver multi-channel campaigns.
- Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
- Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines.
What We Offer:
- A competitive salary of circa £50K depending on experience.
- Excellent benefits package.
- Flexible working arrangements, including the option to work from home (3 days a week).