Brand Manager

3 weeks ago

London, Greater London, United Kingdom ComeOn Group Full time
About the Role

We are seeking a dynamic and experienced Brand Manager to oversee and manage a Dutch brand through a partnership with a Tier 1 operator. This role involves managing the relationship, ensuring brand alignment, and executing marketing strategies to enhance the mutual success on our license and platform.

Key Responsibilities
  • Act as the primary point of contact between ComeOn Group & our partner, fostering a collaborative and productive partnership
  • Develop and implement brand strategies that align with both parties' strategy and objectives
  • Plan, execute, and monitor marketing campaigns to drive brand awareness and customer engagement
  • Manage the marketing budget in an efficient way to maximize effect
  • Plan and buy media from a wide range of marketing channels
  • Liaise with the affiliate team to plan strategies & deals
  • Responsible for acquisition campaigns
  • Keep the site up to date with current brand strategies in mind
  • Retrieve and analyze relevant data
  • Reach business-critical KPIs
  • Collaborate with key internal stakeholders as well as our external media agency and media partners
About You
  • Excellent writing and editing skills
  • Strong organizational skills, excellent time management, and experience of balancing multiple projects
  • General IT knowledge
  • Native-level command of English and Dutch language
  • Experience of planning, managing, and optimizing a marketing budget
  • iGaming industry experience is a necessity, including casino and sportsbook knowledge
  • Experience using and optimizing CRM techniques (segmentation, campaign planning, implementation, copywriting, and communications)
What We Offer
  • A competitive remuneration package including a company bonus scheme
  • Fantastic quarterly team events and weekly company events
  • A one-time bonus to help you set up a comfortable workstation at home
  • Up to 40 days a year to work fully remote from anywhere
  • Gym membership
  • Medical cash plan/private health insurance options available

We value diversity and take concrete action to ensure fairness in our recruitment process. We are committed to assessing candidates on their merit without discriminating against any applicant for whatever reason that is protected by law.

Want to know more about us? Visit our website www.comeon-group.com or any of our social media channels to take a deep dive into our culture.

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