Digital Marketing Specialist
2 days ago
**About Us**
At Halfords Group PLC, we're passionate about inspiring and supporting a lifetime of motoring and cycling. As a specialist retailer, we lead the market through customer-driven innovation and a distinct product range.
We're dedicated to providing our customers with an integrated, unique, and convenient service experience. From e-bike and electric vehicle servicing to on-demand solutions, we're committed to delivering exceptional results.
**Job Summary**
We're seeking a skilled Digital Marketing Specialist to join our Performance Marketing team. As a key member of our team, you'll play a vital role in helping us continually improve our organic performance.
You'll need to be analytically minded, understand the power of digital marketing, and have a desire to progress your career in SEO. If you're passionate about staying up-to-date with the latest industry trends and best practices, we want to hear from you.
Key Responsibilities:
- Support the day-to-day activity of our over-arching SEO strategy.
- Work closely with our wider teams on product launches, new page designs, and content production, ensuring SEO is a key consideration throughout.
- Offer advice and support in the implementation of on-page optimization based on insights and research.
- Identify technical SEO elements and issues that require fixing and resolving.
- Closely monitor keyword research, rankings, and report back on performance.
Requirements:
- At least 1-2 years' experience in SEO or digital marketing, either in-house or at an agency.
- Demonstrable experience in implementing SEO and undertaking SEO-based research.
- A desire to learn more about SEO and become an expert in this area.
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