Marketing Campaigns Specialist
2 days ago
About this role
">We are seeking a skilled Marketing Campaigns Specialist to join our team at Weightmans in Liverpool. This exciting opportunity will involve supporting the implementation of marketing plans within budget and executing effective campaigns for the Firm in support of agreed business objectives.
Key responsibilities:
- Assist the marketing team with the development and execution of integrated marketing campaigns to acquire and retain clients;
- Work closely with the Campaign Manager and/or Head of Communications & Campaigns on specific projects as required;
- Execute campaigns across various channels, including social media, email, and events;
- Liaise with external agencies, such as designers and printers, to deliver campaign activity;
- Manage budgets and report any overspend;
- Write, edit, and proof-read copy for promotion materials within marketing campaigns;
- Maintain regular measures of the ROI of campaigns;
- Ensure accuracy of marketing materials and adherence to formal sign-off procedures;
- Collect and use data to inform new campaigns and evaluate existing ones;
- Organize exhibitions and events;
- Stay up-to-date with current trends in marketing;
- Contribute to specific projects, such as legal directories, research, and ad-hoc tasks within the marketing team.
About you
We are looking for a flexible and adaptable individual with a minimum of two years' experience in a business-to-business services environment, preferably in professional services. Key skills and qualifications include:
- Commercial awareness and acumen;
- Well-developed project and time management skills;
- Excellent interpersonal and communication skills;
- A good understanding of social media;
- The ability to write high-quality copy;
- Flexibility to work in different offices.
We offer a competitive salary of £30,000 - £40,000 per annum, depending on experience, and a range of benefits, including opportunities for career development and growth.
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