Strategic Marketing Manager for Financial Services

2 weeks ago

London, Greater London, United Kingdom GB010 Marsh Corporate Services Full time

Company Overview

At GB010 Marsh Corporate Services, we are the world's leading professional services firm in the areas of risk, strategy and people. Our 85,000 colleagues advise clients in 130 countries with annual revenue of over $20 billion.

About the Role

We are seeking a talented Strategic Marketing Manager for Financial Services to join our team. As a key member of our marketing department, you will play a crucial role in developing and executing integrated marketing campaigns across all delivery channels.

Salary and Benefits

The estimated salary for this position is £80,000 - £100,000 per annum, depending on experience, plus a competitive benefits package including 27 days annual leave, up to 4 days flexible bank holidays, excellent pension contributions, private medical cover, life assurance, income protection, employee assistance program, and more.

Job Description

  • You will work closely with the Head of Marketing for Marsh Specialty UK, the FINPRO sales leaders and business development team, and FINPRO stakeholders to develop and execute a marketing strategy aligned to UK business objectives.
  • You will work collaboratively across the marketing team to bring the full value of FINPRO and MMC products, solutions, and expertise to our clients.
  • You will work with the wider marketing team in the UK and globally to ensure the delivery of all aspects of brand activation, demonstrating effectiveness through campaign measurement.
  • The marketing team is aligned with the business and work in partnership with our client and sales teams in the development and activation of the marketing strategy. Therefore, this role requires experience in managing multiple marketing programmes for differing lines of business in a coordinated approach.

Required Skills and Qualifications

  • Experience working in a corporate matrixed B2B marketing environment.
  • Relationship building and stakeholder management skills.
  • Influencing and negotiation skills at senior executive levels.
  • Marketing generalist, with extensive experience across all marketing disciplines and delivery channels with a clear track record in digital marketing and analytics.
  • Experience in building B2B brands, and in delivering integrated campaigns.
  • Excellent verbal and written communication skills.
  • Project management skills, with the ability to prioritise and manage multiple tasks.
  • Team-oriented and also highly motivated self-starter with proven track record for collaboration within and across teams.
  • Flexible approach, thriving on change and innovation, balanced by attention to detail and structured thinking.

What Makes You Stand Out

  • Multi-disciplinary marketing delivery, with a focus on the development of thought leadership content.
  • Significant professional services and/or insurance industry or legal marketing experience.
  • Knowledge of digital marketing as an enabler to maximise commercial success.
  • Client centric focus to translate internal proposition into client friendly value adding campaigns.

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