Conversion Rate Optimisation Specialist

2 weeks ago


Burntwood, Staffordshire, United Kingdom Gleeson Recruitment Group Full time

The Role: We are seeking an expert in digital marketing to fill this key position. The ideal candidate will have experience in driving the performance of digital and acquisition channels, developing and delivering lead generation strategies, and managing the user experience (UX) across multiple platforms.

Key Responsibilities:

  • Develop and deliver lead generation strategies across SEO, PPC, CRO, OLV, and VoD to meet enquiry and visit targets.
  • Optimise the digital estate's performance to achieve conversion rate optimisation (CRO) targets and business KPIs.
  • Lead competitive SEO strategies to capture demand through search and drive organic growth.
  • Manage and optimise the user experience (UX) across mobile and desktop platforms for maximum conversion.
  • Budget and forecast digital marketing spend to achieve targets while maximising ROI.
  • Collaborate with the Head of Brand to align brand and acquisition marketing strategies.

We offer a competitive salary: Up to £60,000 per annum (DOE) plus bonus for this hybrid role, split between home and office in Burntwood. Based on location and experience, a salary range of £55,000-£75,000 per annum can be expected. Join our team and drive transformative changes in the digital landscape.



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