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Senior CRM Executive

2 months ago

Nuneaton, United Kingdom NFU Full time
About the Role

We are seeking a highly skilled Senior CRM Executive to join our team at the National Farmers Union (NFU). As a key member of our digital team, you will play a pivotal role in transforming our engagement with our 45,000-strong membership base, helping to shape the NFU's future digital journey.

Key Responsibilities
  • Ensure the delivery of exceptional digital experiences for our members
  • Help harness the power of data and insight to drive automated and personalised email campaigns
  • Contribute to the development of our digital roadmap, ensuring alignment with the NFU's priorities and values
  • Work with teams across the business to define and deliver an outstanding digital user experience
Requirements

You will be a creative and dynamic communications or marketing professional with proven experience in CRM management and a strong focus on data insights and delivering personalised campaigns. You will have hands-on experience of Dotdigital as a marketing automation tool and a passion for member experience.

You will be a natural collaborator and influencer, with a keen eye for creative design and a finger on the pulse of emerging trends and technologies.

What We Offer

As a member of our team, you will be rewarded with a full range of benefits, including a generous holiday allowance, option to buy and sell annual leave, company-funded health cash plan, and access to interest-free loans for cars, bikes, season tickets, and driving lessons.

You will also have the opportunity to work in an attractive, modern office with on-site restaurant and free parking.

About Us

The National Farmers Union (NFU) is the biggest farming organisation in the UK. We are proud to make a difference for all our members, by shaping attitudes towards British farming and leading the charge on a range of major issues, from climate change and food standards to rural crime and broadband rollout.

We are committed to recruiting a diverse and highly-talented workforce and offer extensive learning and development opportunities to support your career growth.