Category Insights Specialist

3 weeks ago


Maidenhead, Windsor and Maidenhead, United Kingdom The Advocate Group Full time
Job Overview

We are seeking a skilled Category Insights Specialist to join our dynamic team at The Advocate Group. As a Category Insights Specialist, you will play a key role in driving sales, marketing, and business decisions through data and market analysis.

Your primary responsibility will be to lead category research and build powerful biannual insight reports on market trends, influencing product development and customer strategies. You will also monitor product performance and provide in-depth analyses to guide sales teams.

The ideal candidate will have a strong analytical background, with a passion for data and market trends. A graduate degree and a couple of years of experience in a related field are desired, but not essential.

Key Responsibilities:

  • Lead category research to build powerful biannual insight reports on market trends
  • Monitor product performance and provide in-depth analyses to guide sales teams
  • Track trends and create detailed consumer profiles using data tools
  • Become the expert on the market and competitors, delivering insights that sharpen the businesses competitive edge and inform sales literature

About The Role:

  • No two days are the same—an exciting mix of analytics, trend tracking, and strategy
  • You'll directly influence product development and customer engagement
  • Work in a fast-paced, dynamic environment with the chance to grow your expertise in a thriving industry

Requirements:

  • A numbers-loving problem solver with a passion for data and market trends
  • Highly analytical with a knack for turning data into engaging presentations
  • Ideal candidate will have a graduate degree and a couple of years of experience in a related field

About Us:

The Advocate Group is a leading recruitment partner based in the UK, specializing in the FMCG and consumer product sectors. We offer a dynamic and inclusive work environment, and we welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.



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