Marketing Manager
1 month ago
We are seeking a highly skilled Customer Marketing Manager to join our team at Reliance Talent Solutions. The successful candidate will be responsible for developing and implementing targeted category growth plans for our customers in the UK and Ireland.
Key Responsibilities:
- Develop and execute tailored category plans that incorporate customer language and consumer segmentation.
- Build strong partnerships with key customers, establishing relationships that make you an essential partner to their team.
- Provide regular market data and category insights to customers, along with actionable recommendations.
- Share findings from category and consumer research, offering customer-specific action plan recommendations.
- Manage categories using customer data sources, focusing on ranging, pricing, promotion, channel activation, and merchandising.
- Collaborate with category and innovation teams to create an innovation pipeline for the customer, utilizing both central (push) and customer-driven (pull) strategies, while measuring performance and nurturing product launches.
- Offer channel expertise and work closely with the eCommerce team to implement best practices.
Capability Requirements:
- A strong understanding and experience working with UK grocery retailers.
- Excellent written and verbal communication skills, with a talent for storytelling.
- A proven ability to build strong customer relationships and collaborate cross-functionally.
- A creative thinker with a knack for identifying business opportunities and solving problems.
- Strong analytical skills and comfort working with a variety of data sources.
- The ability to distill insights and translate them into actionable learnings and solutions.
- Experience working with designated customer(s) is preferred.
- Prior experience in a Category or Customer Marketing role, particularly with own-label fresh protein, is desirable.
This is an exciting opportunity for a motivated and experienced professional to drive growth and build strong customer relationships in a dynamic environment.
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