Wholesale Account Manager Route to Market

3 weeks ago


Birmingham, Birmingham, United Kingdom Global Brands Ltd Full time

We are a leading independent drinks brand development business that owns, markets, and distributes a diverse portfolio of products across the RTD/RTS, spirits, soft drinks, and beer categories.

Our recipe for success involves spotting market trends early, understanding our customers' business goals, and having expert buying, marketing, and sales teams.

As a Wholesale Account Manager Route to Market, you will be responsible for developing, directing, and implementing a sales strategy to achieve or exceed business expectations with your portfolio of customers.

Key Responsibilities:

  • Develop and maintain strong relationships with key on-trade accounts to drive sales and ensure long-term partnerships.
  • Implement and execute the sales strategy for the on-trade channel, aligning with the company's overall objectives.
  • Lead negotiations with key accounts to secure favourable terms and conditions, including pricing, promotions, and placement.
  • Conduct market analysis to identify trends, competitor activity, and opportunities for growth within the on-trade sector.
  • Achieve or exceed sales targets for assigned accounts and territory, regularly reporting on performance and adjusting strategies as needed.
  • Provide exceptional customer service to key accounts, resolving any issues promptly and effectively.
  • Work closely with the marketing, supply chain, and other internal teams to ensure alignment and support for key account initiatives.

Requirements:

  • Commercial account management experience within the On Trade Drinks sector.
  • PC literacy including PowerPoint, Excel.
  • Experience of Salesforce would be advantageous.

What We Offer:

  • Competitive salary.
  • Performance-based annual bonus.
  • Company car or car allowance.
  • Enrolment into our health & wellbeing scheme.
  • 25 days holiday.
  • Pension.
  • Opportunities for career progression within the business.


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