Strategic Marketing Director

7 days ago

London, Greater London, United Kingdom Education Development Trust Full time

A rare opportunity to lead the strategic planning function in collaboration with the Executive Team at Education Development Trust, a charity that provides services bridging the gap between education, training, and employment.

About the Role

As Chief Marketing Officer, you will design, develop, and implement the growth strategy for the organisation, identifying and pursuing new opportunities for growth, developing and implementing strategies to increase revenue and market share, and leading cross-functional teams to achieve growth targets.

You will ensure that each function is fully aligned to the overall company strategy, and that the ways of working in the organisation are optimised to achieve growth targets for educational outcomes, revenue, and financial contribution.

Key Responsibilities
  • Proven leadership of successful brand and marketing campaigns aligned to organisational objectives
  • Current knowledge of best-practice techniques in strategic growth in complex organisations
  • Significant knowledge of strategic planning processes and strategic plan development in collaboration with a broad range of stakeholders
  • Minimum of a degree equivalent qualification
  • Evidence of continuing professional development
  • Successful track record of strategic marketing and customer relationship management ideally in an educational environment
  • Proven track record of achieving and/or exceeding targets for growth within the UK and international markets
  • Experience of developing customer service strategies, the advocacy model of marketing, and of managing customer relationships
  • Experienced and seasoned in building, leading, motivating and developing a multi-dimensional team
Benefits

Benefits include:

  • 30 days holiday plus bank holidays (pro rata)
  • 11% Matched Pension Scheme
  • Life Assurance
  • Discounted gym memberships
  • Health care cash plan
  • Equipment to help you fulfil the role

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