Demand Generation Marketing Strategist

6 days ago


London, Greater London, United Kingdom The Digital Recruitment Company Full time
Job Title: Demand Generation Manager

Description:

The Digital Recruitment Company is seeking a skilled Demand Generation Manager to join our team. As a key member of our marketing department, you will be responsible for creating and executing demand generation strategies that drive revenue growth and lead generation.

Key Responsibilities:

  • Plan and execute demand generation campaigns across multiple markets, focusing on lead generation performance and ROI.
  • Deliver against demand generation targets set by the Head of Marketing.
  • Collaborate with sales and marketing teams to execute demand generation campaigns.
  • Work with the Events Marketing Specialist to drive target audiences to events.
  • Optimize social media content and touchpoints to generate demand.
  • Work with the Marketing Operations Lead to optimize email marketing and marketing automation programs.

Requirements:

  • 4+ years of experience in B2B demand generation, including outbound marketing and inbound lead generation.
  • Demonstrable success in driving pipeline growth and revenue through integrated campaigns.
  • Proficiency in sales and marketing technologies, including marketing automation, CRM, social media management, and analytical platforms.
  • Experience collaborating with international vendors and teams.
  • Strong analytical skills, with ability to use data to inform decisions and strategy development.

Benefits:

  • 25 holiday days + holiday purchase scheme.
  • Lovely working environment, great location, and welcoming staff.
  • Private medical insurance, birthday off, holiday purchase, employee assistance program, time for you, better working, and pension plan.


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