Demand Generation Marketing Strategist
6 days ago
Description:
The Digital Recruitment Company is seeking a skilled Demand Generation Manager to join our team. As a key member of our marketing department, you will be responsible for creating and executing demand generation strategies that drive revenue growth and lead generation.
Key Responsibilities:
- Plan and execute demand generation campaigns across multiple markets, focusing on lead generation performance and ROI.
- Deliver against demand generation targets set by the Head of Marketing.
- Collaborate with sales and marketing teams to execute demand generation campaigns.
- Work with the Events Marketing Specialist to drive target audiences to events.
- Optimize social media content and touchpoints to generate demand.
- Work with the Marketing Operations Lead to optimize email marketing and marketing automation programs.
Requirements:
- 4+ years of experience in B2B demand generation, including outbound marketing and inbound lead generation.
- Demonstrable success in driving pipeline growth and revenue through integrated campaigns.
- Proficiency in sales and marketing technologies, including marketing automation, CRM, social media management, and analytical platforms.
- Experience collaborating with international vendors and teams.
- Strong analytical skills, with ability to use data to inform decisions and strategy development.
Benefits:
- 25 holiday days + holiday purchase scheme.
- Lovely working environment, great location, and welcoming staff.
- Private medical insurance, birthday off, holiday purchase, employee assistance program, time for you, better working, and pension plan.
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