Luxury Fashion PR Manager
1 day ago
We are seeking an experienced Luxury Fashion PR Manager to join our team at MODE SEARCH Ltd. in London.
This is a fantastic opportunity for a highly motivated and creative individual with a passion for luxury fashion to take on a challenging role that combines strategic thinking, excellent communication skills, and a deep understanding of the global press landscape.
The successful candidate will report to the Brand Director and be based between our store in the West End of London and our head office in Kensington.
Job Responsibilities- Collaborate with the Brand Director on global marketing strategy and seasonal messaging.
- Oversee the creation of press materials, including lookbooks and press releases, and maintain a marketing calendar.
- Plan small projects and partner with the Store Manager on event planning.
- Manage wholesale partner marketing and co-op budgets.
- BUILD STRONG RELATIONSHIPS WITH HIGH-PROFILE CLIENTS, INFLUENCERS, AND PRESS TO MAXIMIZE MEDIA COVERAGE.
- Oversee VIP fittings and garment loans, coordinating with stylists.
- Identify influencers for brand collaborations and track the impact on awareness.
- Act as the main contact for PR agencies to maximize media coverage.
- Organize brand events, including launches, fashion shows, and VIP events.
- Handle press requests and manage brand collaborations with luxury partners.
- Mentor junior team members, set KPIs, and track the impact of marketing initiatives.
- A deep understanding of the luxury fashion industry and a strong network of connections within the media, influencer, and stylist communities.
- Excellent written and verbal communication skills, with outstanding relationship-building and interpersonal abilities.
- Strong organizational skills, with the ability to manage competing priorities and deadlines in a fast-paced environment.
- A comprehensive knowledge of the luxury fashion landscape, ideally with experience managing PR agencies and executing high-profile events.
- A creative approach to problem-solving, with a keen attention to detail and a passion for luxury fashion.
Estimated Salary: £55,000 - £65,000 per annum
We offer a competitive salary, depending on experience, plus benefits that include a dynamic working environment, opportunities for growth and development, and a chance to work with a leading luxury fashion brand.
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