Content Strategist
1 week ago
About the Role
Rapid7 is seeking a skilled Content Strategist to join our Content Team. As a Content Strategist, you will partner with teams across the business to deliver copy for webpages, downloadable content, and more.
Key Responsibilities
- Develop and implement content strategies that promote thought leadership across topics like detection and response technology, managed security services, exposure management, and more.
- Partner with Product Marketing to take highly technical content and transform it into digestible stories that reach the wider cybersecurity community.
- Work with Digital Marketing on short and long-term SEO initiatives across various website domains.
- Collaborate with designers to bring your writing to life and ensure consistency across templates.
- Ensure all content is consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content including online, social media, email, and video.
Requirements
- 5+ years of writing experience, preferably in the B2B technology/SaaS space.
- A portfolio of high-quality, long and short-form content.
- Ability to adapt writing style to varying target audiences and content formats.
- Strong SEO research skills.
- Self-starter and independent, with the ability to effectively prioritize and manage multiple disparate workstreams.
- Ability to think strategically about complex problems and provide insightful recommendations, action plans, and outcomes.
- Team player with a collaborative mindset.
- University degree or equivalent practical experience.
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